# AB Vassilopoulos strategic expansion and modernization > Live situation record from CLSTR: https://clstr.news/situations/ab-vassilopoulos-strategic-expansion-and-modernization > Updated: 2026-09-29T03:30:04.000Z. Sources: 5. Developments: 2. AB Vassilopoulos is undergoing a strategic modernization and expansion of its infrastructure in Greece. The company recently inaugurated a 35,500 square meter logistics and distribution center in Elefsina, designed to handle over 24 million boxes annually using advanced picking and storage technologies. While the company reported a turnover milestone of 2 billion euros following a 3.5% increase in 2025, it also recorded a pre-tax loss of 25 million euros, marking its fifth consecutive year of losses. Management attributed these results to significant investments in store conversions and asset write-offs. To address these financial and operational goals, the retailer is shifting toward a franchise-heavy model, aiming to reach 900 total stores by 2028, consisting of approximately 700 franchise and 200 corporate-owned locations. The company plans annual investments of roughly 50 million euros to fund store renovations, green technology, and e-commerce expansion. ## Timeline ### 2026-09-29: AB Vassilopoulos reaches 2 billion euro turnover amid franchise expansion plan AB Vassilopoulos reached 2 billion euros in turnover in 2025 but reported a 25 million euro loss. The retailer plans to expand to 900 stores by 2028, focusing heavily on a franchise-led growth model. 2 sources. https://clstr.news/cluster/ab-vassilopoulos-reaches-2-billion-euro-turnover-amid-franchise-expansion-plan ### 2026-09-28: AB Vassilopoulos opens new logistics center in Elefsina AB Vassilopoulos inaugurated a 35,500 sqm logistics center in Elefsina, boosting its supply chain capacity. The company reported a 2 billion euro turnover for 2025, a 3.5% increase. 4 sources. https://clstr.news/cluster/ab-vassilopoulos-opens-new-distribution-center-in-elefsina --- Cite as: AB Vassilopoulos strategic expansion and modernization. CLSTR, https://clstr.news/situations/ab-vassilopoulos-strategic-expansion-and-modernization