# AI adoption trends in European businesses

> Live situation record from CLSTR: https://clstr.news/situations/ai-adoption-trends-in-european-businesses
> Updated: 2026-09-30T15:42:52.000Z. Sources: 9. Developments: 2.

Recent data highlights varying levels of corporate artificial intelligence adoption across different European nations.

In Romania, a significant gap exists between individual and professional usage. While 83% of Romanians use AI personally, only 15.4% use it professionally. The CES AI Institute reports that Romania ranks last in the European Union for business AI integration, with only 5.2% of companies with at least ten employees employing the technology, well below the EU average of 20%.

Conversely, Croatia has seen an increase in integration, with the Croatian Employers Association reporting that 62% of companies now utilize AI, up from 45% in previous surveys. This adoption is expanding from marketing into core processes such as business organization, document management, and finance. ChatGPT is the most widely used tool among these companies, utilized by 77% of those applying AI.

## Timeline

### 2026-09-30: Croatia: AI adoption reaches 62 percent of companies

Sixty-two percent of Croatian companies now use artificial intelligence, according to a Croatian Employers Association study, with ChatGPT being the most widely adopted tool.

2 sources. https://clstr.news/cluster/croatia-ai-adoption-reaches-62-percent-of-companies

### 2026-09-24: Romania lags in EU corporate AI adoption despite high individual usage

Romania lags in corporate AI adoption, with only 5.2% of firms using it. UiPath founder Daniel Dines emphasizes that human accountability and learning remain key advantages over AI models.

7 sources. https://clstr.news/cluster/romania-lags-in-eu-corporate-ai-adoption-despite-high-individual-usage

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Cite as: AI adoption trends in European businesses. CLSTR, https://clstr.news/situations/ai-adoption-trends-in-european-businesses