# AI implementation for tourism in Guanajuato

> Live situation record from CLSTR: https://clstr.news/situations/ai-implementation-for-tourism-in-guanajuato
> Updated: 2026-10-02T00:54:57.000Z. Sources: 6. Developments: 2.

In Guanajuato, Mexico, local deputy Aldo Iván Márquez Becerra has introduced a legislative initiative to utilize artificial intelligence for tourism promotion. 

Marquez argued that digital technologies have fundamentally changed how travelers select destinations, noting that over 80 percent of users utilize technological tools to make vacation decisions. He emphasized that AI should serve as a support tool for planning, promotion, and management to help identify patterns and traveler preferences, rather than acting as a replacement for authorities.

## Timeline

### 2026-10-02: Guanajuato deputy proposes using AI for tourism promotion

Guanajuato deputy Aldo Iván Márquez Becerra proposed using artificial intelligence to enhance tourism promotion and planning in the state.

4 sources. https://clstr.news/cluster/guanajuato-deputy-proposes-using-ai-for-tourism-promotion

### 2026-09-28: Gramado tests AI digital concierge to enhance tourism

Gramado is testing LINA, an AI-powered digital concierge that provides tourists with personalized information on local attractions, dining, and services via QR codes.

2 sources. https://clstr.news/cluster/gramado-tests-ai-digital-concierge-to-enhance-tourism

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Cite as: AI implementation for tourism in Guanajuato. CLSTR, https://clstr.news/situations/ai-implementation-for-tourism-in-guanajuato