# Airbnb economic impact in Piedmont

> Live situation record from CLSTR: https://clstr.news/situations/airbnb-economic-impact-in-piedmont
> Updated: 2026-08-19T05:40:00.000Z. Sources: 6. Developments: 2.

A report by The European House – Ambrosetti for Airbnb indicates that short-term rentals have a significant economic impact on small Piedmontese municipalities. In towns with fewer than 30,000 inhabitants, Airbnb guests generated 15.7 million euros in tourism spending last year.

Domestic tourism is the primary driver for these less-visited areas, with Italian travelers accounting for 74% of guests, while international visitors represent 26%. Among towns with fewer than 5,000 residents, Montecrestese in the Verbano-Cusio-Ossola province led the ranking, generating over 62,800 euros in tourism spending. Other notable beneficiaries include Locana, Ornavasso, Calosso, and Pontestura.

## Timeline

### 2026-08-19: Airbnb tourism generates 15.7 million euros in Piedmont

Airbnb guests generated 15.7 million euros in tourism spending in small Piedmontese towns, driving economic growth in lesser-known villages through domestic and international travel.

3 sources. https://clstr.news/cluster/airbnb-tourism-generates-157-million-euros-in-piedmont

### 2026-08-17: Piedmont tourism: Airbnb generates €15.7 million in small towns

Airbnb guests generated 15.7 million euros in tourism spending across Piedmontese towns with under 30,000 residents, driven largely by Italian travelers.

3 sources. https://clstr.news/cluster/piedmont-tourism-airbnb-generates-157-million-in-small-towns

---
Cite as: Airbnb economic impact in Piedmont. CLSTR, https://clstr.news/situations/airbnb-economic-impact-in-piedmont