# Apple TV+ ‘Brothers’ series announcement > Live situation record from CLSTR: https://clstr.news/situations/apple-tv-brothers-series-announcement > Updated: 2026-09-07T04:08:11.000Z. Sources: 42. Developments: 4. Apple TV+ has announced an upcoming eight-episode original comedy series titled ‘Brothers’, starring Matthew McConaughey and Woody Harrelson. The actors play fictionalized versions of themselves in a story centered on a long-standing rumor that the two friends may be biological brothers. The plot involves Harrelson’s character moving his family to McConaughey’s ranch in Austin, Texas, following his daughter’s failed engagement. A secret revealed by McConaughey’s mother, played by Holland Taylor, suggests a potential kinship between the men. Concurrently, McConaughey’s character deals with an identity crisis regarding a potential run for Governor of Texas. Led by showrunner Lee Eisenberg and produced by Paramount Television Studios, the series is scheduled to premiere on September 23, 2026. The release schedule includes the first two episodes immediately, with subsequent episodes released weekly through November 4. Apple TV has since released the first trailer for the series, which depicts Harrelson’s character obsessively searching for the truth regarding the potential biological connection. In a recent announcement regarding the platform’s September lineup, ‘Brothers’ was confirmed as a key upcoming release alongside other titles such as the film ‘Mayday’ and the sixth season of the spy thriller ‘Slow Horses’. ## Timeline ### 2026-09-07: Apple TV+ announces major lineup of original films and series Apple TV+ has unveiled a robust content calendar, headlined by the September release of the action-comedy ‘Mayday’ starring Ryan Reynolds and Kenneth Branagh, alongside several new original series. 4 sources. https://clstr.news/cluster/apple-tv-announces-september-lineup-of-original-films-and-series ### 2026-08-28: Apple TV reveals trailer for ‘Brothers’ starring Matthew McConaughey and Woody Harrelson Apple TV has released a trailer for ‘Brothers’, a new comedy series starring Matthew McConaughey and Woody Harrelson, set to premiere on September 23, 2026. 5 sources. https://clstr.news/cluster/apple-tv-reveals-trailer-for-brothers-starring-matthew-mcconaughey-and-woody-harrelson ### 2026-08-26: Apple TV+ announces ‘Brothers’ starring Matthew McConaughey and Woody Harrelson Apple TV+ will premiere ‘Brothers’ on September 23, a comedy series starring Matthew McConaughey and Woody Harrelson as fictionalized versions of themselves. 5 sources. https://clstr.news/cluster/apple-tv-announces-brothers-starring-matthew-mcconaughey-and-woody-harrelson ### 2026-08-24: Apple TV announces ‘Brothers’ comedy starring Matthew McConaughey and Woody Harrelson Apple TV has unveiled the trailer for ‘Brothers’, a new comedy series starring Matthew McConaughey and Woody Harrelson as fictionalized versions of themselves exploring a potential biological sibling connection 27 sources. https://clstr.news/cluster/apple-tv-unveils-first-look-at-brothers-starring-mcconaughey-and-harrelson --- Cite as: Apple TV+ ‘Brothers’ series announcement. CLSTR, https://clstr.news/situations/apple-tv-brothers-series-announcement