# Argentinian wine market expansion

> Live situation record from CLSTR: https://clstr.news/situations/argentinian-wine-market-expansion
> Updated: 2026-08-02T03:09:36.000Z. Sources: 2. Developments: 2.

In late July 2026, Trivento was recognized as the world’s top‑selling Argentinian wine by value for the sixth year running, covering 2020‑2025. The accolade highlighted the brand’s strong performance across key markets such as the United Kingdom, Brazil, and the United States, where its Reserve Malbec and White Malbec rank among the leading premium offerings.

A week later, the focus shifted to retail promotion in the UK. Tesco began discounting Trivento Private Reserve Malbec, emphasizing its gold‑medal award and pairing suggestions. At the same time, a sommelier highlighted Bonarda, Argentina’s second‑most planted red grape, underscoring a broader rise in the profile of Argentine varieties beyond Malbec.

Together, the snapshots trace a trajectory from Trivento’s confirmed global leadership to concrete retail initiatives and growing consumer interest in a wider range of Argentine wines.

## Timeline

### 2026-08-02: Argentinian Malbec and Bonarda wines highlighted in UK retail

Tesco offers Trivento Malbec for £8 until July 6, while sommelier María Inés Amato notes Bonarda’s growing popularity as Argentina’s second‑most planted red grape.

2 sources. https://clstr.news/cluster/argentinian-malbec-and-bonarda-wines-highlighted-in-uk-retail

### 2026-07-24: Trivento Leads Global Argentinian Wine Sales by Value for Sixth Consecutive Year

Trivento tops global Argentinian wine sales by value for a sixth year, marking its 30th anniversary, with strong performance in the UK, Brazil and the US.

2 sources. https://clstr.news/cluster/trivento-leads-global-argentinian-wine-sales-by-value-for-sixth-consecutive-year

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Cite as: Argentinian wine market expansion. CLSTR, https://clstr.news/situations/argentinian-wine-market-expansion