# Brazilian food and beverage industry trends > Live situation record from CLSTR: https://clstr.news/situations/brazilian-food-and-beverage-industry-trends > Updated: 2026-08-27T20:11:49.000Z. Sources: 2. Developments: 2. The Brazilian food and beverage industry is experiencing varied trends across different sectors. In the tea market, Hilê Indústria de Alimentos reported a seasonal boost in consumption due to colder weather, noting that consumer habits are shifting toward viewing tea as a tool for comfort and self-care. In the broader food industry, specifically regarding biscuits, pasta, bread, and industrial cakes, revenue reached R$ 36 billion in the first half of 2026. While this marks a 2.1% increase in revenue, it occurred alongside a 2.1% decline in total sales volume. Concurrently, the wheat industry is facing significant challenges. The Wheat Industry Union of São Paulo (Sindustrigo) reported rising raw material costs driven by geopolitical instability and climate factors. Brazil’s 2025/26 wheat harvest is estimated to have decreased by 26% compared to the previous season, while excessive rainfall in Argentina has raised concerns regarding export quality and volume. ## Timeline ### 2026-08-27: Brazilian food industry revenue rises despite lower sales volumes Brazil's food industry saw a 2.1% revenue increase to R$ 36 billion in H1 2026 despite lower volumes, while wheat producers warn of rising costs due to falling domestic harvests and global instability. 2 sources. https://clstr.news/cluster/brazilian-food-industry-revenue-rises-despite-lower-sales-volumes ### 2026-08-04: Hilê Indústria de Alimentos reports winter boost in Brazil tea consumption Winter lifted Brazil's tea sales, with consumption up 25% since 2013 and the sector worth about R$1.5 bn; Hilê Indústria expands production as consumers view tea as comfort and self‑care. 2 sources. https://clstr.news/cluster/hil-indstria-de-alimentos-reports-winter-boost-in-brazil-tea-consumption --- Cite as: Brazilian food and beverage industry trends. CLSTR, https://clstr.news/situations/brazilian-food-and-beverage-industry-trends