# Brazilian retail anniversary promotions

> Live situation record from CLSTR: https://clstr.news/situations/brazilian-retail-anniversary-promotions
> Updated: 2026-09-30T23:29:54.000Z. Sources: 6. Developments: 2.

Various Brazilian retail companies are conducting promotional campaigns to celebrate their anniversaries. 

Fribal launched a September campaign titled ‘Sempre Presente – Fribal 26 anos’ to mark its 26th year, offering prizes such as a car, motorcycles, and daily instant rewards. Participation requires customers to register qualifying purchases via a website or QR code.

Fort Atacadista, a wholesale chain owned by Grupo Pereira, initiated its ‘Vizinho de Sorte’ campaign to celebrate 27 years. The promotion offers over R$ 1 million in prizes, including R$ 200,000 awards that winners can direct to neighbors or NGOs through the ‘Troco Solidário’ program. Participation is tied to the Clube Mais loyalty program and specific spending thresholds.

## Timeline

### 2026-09-30: Fort Atacadista celebrates 27 years with R$ 1 million prize campaign

Fort Atacadista is celebrating 27 years with a R$ 1 million prize campaign, featuring R$ 200,000 awards and daily shopping vouchers for its customers in Brazil.

4 sources. https://clstr.news/cluster/fort-atacadista-celebrates-27-years-with-r-1-million-prize-campaign

### 2026-09-08: Fribal celebrates 26 years with customer prize campaign

Fribal is celebrating 26 years with a September campaign offering prizes like a car and motorcycles for customers who spend R$ 250 or more.

2 sources. https://clstr.news/cluster/fribal-celebrates-26-years-with-customer-prize-campaign

---
Cite as: Brazilian retail anniversary promotions. CLSTR, https://clstr.news/situations/brazilian-retail-anniversary-promotions