# Bridgestone motorsport expansion

> Live situation record from CLSTR: https://clstr.news/situations/bridgestone-motorsport-expansion
> Updated: 2026-10-26T14:58:47.000Z. Sources: 8. Developments: 2.

Bridgestone has secured a position as the sole tire supplier for the ABB FIA Formula E World Championship beginning in the 2026/27 season. The company unveiled its ‘POTENZA GEN4’ tires in Rome, which are designed for all-wheel drive electric racing machines and utilize a 65% ratio of recycled and renewable resources.

Following this development, Bridgestone has initiated a campaign to return to Formula 1, targeting a potential supply contract for the 2029 season. The company is engaging with Formula 1 leadership to develop a proposal involving technical improvements and commercial investment, aiming to challenge the current exclusivity held by Pirelli.

## Timeline

### 2026-10-26: Bridgestone launches campaign to return to Formula 1 in 2029

Bridgestone is campaigning to return to Formula 1 as a tire supplier by 2029, leveraging its recent Formula E success to challenge Pirelli's long-standing exclusivity.

8 sources. https://clstr.news/cluster/bridgestone-launches-campaign-to-return-to-formula-1-in-2029

### 2026-10-13: Bridgestone to become sole Formula E tire supplier

Bridgestone will become the sole tire supplier for Formula E from the 2026/27 season and has received five Good Design Awards for its latest tire and bicycle products.

2 sources. https://clstr.news/cluster/bridgestone-to-become-sole-formula-e-tire-supplier

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Cite as: Bridgestone motorsport expansion. CLSTR, https://clstr.news/situations/bridgestone-motorsport-expansion