# Chilean music and audio consumption trends

> Developing situation record from CLSTR: https://clstr.news/situations/chilean-music-and-audio-consumption-trends
> Updated: 2026-10-28T00:42:07.000Z. Sources: 2. Developments: 2.

Recent data indicates a high level of audio consumption in Chile, with 93% of the population engaging with audio content. While radio remains a significant medium, reaching 56% of the population, it coexists with digital platforms; 74% of radio listeners also utilize music streaming services. This shift has facilitated greater local representation, as more than half of the top 50 most-listened-to artists on Spotify in Chile are local.

Further research from the University of Chile has examined the mechanics of this digital shift, specifically how algorithmic and editorial curation on platforms like Spotify influences song performance. The study found that specific musical elements, such as chord progressions and sound frequency variations, are critical for inclusion in curated playlists. The research also noted that only 7.7% of songs maintain long-term popularity, highlighting the changing role of musical intermediaries in the streaming era.

## Timeline

### 2026-10-28: University of Chile study identifies musical factors for Spotify success

University of Chile researchers found that specific chords and frequency variations influence Spotify editorial playlist selection in a study of 25,000 songs.

2 sources. https://clstr.news/cluster/university-of-chile-study-identifies-musical-factors-for-spotify-success

### 2026-10-12: Chile audio consumption reaches 93% as local music expands via streaming

New reports show 93% of Chileans consume audio content, led by radio and music streaming, while Spotify data highlights the growing international reach of Chilean artists.

2 sources. https://clstr.news/cluster/chile-audio-consumption-reaches-93-as-local-music-expands-via-streaming

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Cite as: Chilean music and audio consumption trends. CLSTR, https://clstr.news/situations/chilean-music-and-audio-consumption-trends
