# Death of Santos FC influencer Naty Potira > Live situation record from CLSTR: https://clstr.news/situations/death-of-santos-fc-influencer-naty-potira > Updated: 2026-10-03T16:01:31.000Z. Sources: 62. Developments: 4. Digital influencer and Santos FC supporter Natália ‘Naty’ Potira died in São Paulo at the age of 39 after a three-year battle with metastatic cervical cancer. Potira, a flight attendant and prominent figure in the football community, was widely recognized for her passionate connection to Santos FC and her role as an ambassador for the 2026 Paulistão. She used her social media platform, which reached nearly 500,000 followers, to advocate for cancer awareness, particularly through ‘Outubro Rosa’ (Pink October) campaigns. Her health struggle was well-documented; after being diagnosed in 2023 and briefly announcing remission in early 2024, the cancer returned with metastasis, leading to her hospitalization and treatment involving chemotherapy and radiotherapy. Following her passing, Santos FC and the Federação Paulista de Futebol (FPF) issued statements mourning her, describing her as an ‘eternal supporter’ whose charisma brought joy to the Vila Belmiro stadium. The football community, including star player Neymar Jr., offered tributes. Neymar had previously gifted her an official club jersey and dedicated a match victory to her during her treatment. Expressing his condolences on social media, Neymar wrote, ‘Rest in peace!! Cheer for us from up there.’ Her partner, Guilherme Kastner, also shared a tribute, describing her as his ‘best friend and the love of his life.’ Santos FC carried out its planned tribute during a match against São Paulo at the Morumbis stadium. During warm-ups, players wore special shirts for the ‘Outubro Rosa’ campaign featuring her image centrally between the club crest and the manufacturer's logo. During the match, players wore the traditional black and white striped kit with a personalized patch of her face on the sleeve. Following a 2-1 victory, the club officially dedicated the win to her. ## Claims - Santos FC confirmed the death of Naty Potira. (corroborated by 3 sources) - Naty Potira died at age 39 in São Paulo. (corroborated by 3 sources) - She participated in Outubro Rosa awareness campaigns. (corroborated by 3 sources) - Naty Potira died at the age of 39. (corroborated by 3 sources) - Potira had been fighting metastatic cancer for approximately three years. (corroborated by 2 sources) - Potira was a flight attendant and worked for Rádio Transamérica. (corroborated by 2 sources) - Potira was diagnosed with cervical cancer in 2023. (corroborated by 2 sources) - The cancer returned as metastasis after an initial period of remission in 2024. (corroborated by 2 sources) - Neymar Jr. posted a tribute to Potira on Instagram. (corroborated by 2 sources) - She discovered cervical cancer in 2023. (single source) - Potira had over 400,000 followers on social media. (single source) - Neymar posted a tribute to Potira on Instagram. (single source) ## Timeline ### 2026-10-03: Santos FC honors influencer Naty Potira during match against São Paulo Santos FC honored deceased influencer and supporter Naty Potira by wearing special jerseys with her image during their match against São Paulo FC. 7 sources. https://clstr.news/cluster/santos-fc-honors-influencer-naty-potira-during-match-against-so-paulo ### 2026-09-28: Santos FC to honor influencer Naty Potira in upcoming match Santos FC will honor influencer and fan Naty Potira with a special jersey patch during their match against São Paulo following her death from metastatic cervical cancer. 21 sources. https://clstr.news/cluster/naty-potira-brazilian-influencer-and-santos-fc-fan-dies-at-39 ### 2026-09-26: Naty Potira dies at 39 after battle with cervical cancer Influencer and Santos FC supporter Naty Potira has died at 39 after a battle with metastatic cervical cancer. Neymar Jr. and the club have issued tributes to the prominent digital creator. 40 sources. https://clstr.news/cluster/naty-potira-santos-fc-influencer-dies-at-39-after-cancer-battle ### 2026-09-23: Naty Potira, Santos FC supporter and influencer, dies after cancer battle Influencer and Santos FC supporter Naty Potira has died after a battle with cancer. She had previously received support from Neymar Jr. and the football club. 9 sources. https://clstr.news/cluster/neymar-and-santos-fc-support-influencer-naty-potira-in-cancer-battle --- Cite as: Death of Santos FC influencer Naty Potira. CLSTR, https://clstr.news/situations/death-of-santos-fc-influencer-naty-potira