# Digital marketing industry events in Mexico

> Live situation record from CLSTR: https://clstr.news/situations/digital-marketing-industry-events-in-mexico
> Updated: 2026-08-31T04:18:15.000Z. Sources: 12. Developments: 2.

Digital marketing and social media industry events are scheduled to take place in Mexico City during late 2026.

The National Digital Marketing Congress (CNMD) is set for November 18 and 19 at Expo Santa Fe. This event will focus on technologies such as artificial intelligence, data analysis, and omnichannel strategies to drive brand growth.

Prior to this, Social Media Week Mexico will hold its 11th edition on September 9 and 10 at the Polyforum Siqueiros. Centered on the theme ‘Social First: The Ultimate Growth Driver’, the conference will address the transition from traditional marketing to social-first strategies, influenced by cultural trends from the 2026 World Cup.

## Claims

- Mexico has more than 76 million active gamers. (single source)
- 86.9% of gamers in Mexico play on mobile devices. (single source)
- The gaming industry in Mexico generates $2.3 billion in annual revenue. (single source)
- The Colombian gaming market exceeded US$600 million in 2025. (single source)
- The esports sector in Colombia reached US$8.79 million in 2024. (single source)
- The global gaming industry generated US$ 39.4 billion between July 2025 and June 2026. (single source)
- Latin America led global gaming industry growth with a 25% increase. (single source)
- Gaming-related purchases on Rappi grew by over 68% in orders and 64% in sales. (single source)
- The number of gamers in Mexico reached 72.6 million in the first half of 2025. (single source)
- Supply shortages driven by AI-related memory demand and geopolitical issues have reduced Sony's available console stock. (single source)

## Timeline

### 2026-08-31: Gaming industry experiences cultural and technological shifts in Latin America

The gaming industry is seeing massive growth in Latin America, driven by evolving consumption habits, a shift toward high-performance PC hardware, and a resurgence in physical media and custom 3D-printed setups

12 sources. https://clstr.news/cluster/social-media-week-mexico-to-focus-on-social-first-marketing

### 2026-08-18: CNMD 2026 to host digital marketing strategy sessions in Mexico City

The 2026 National Digital Marketing Congress in Mexico City will feature a specialized stage focusing on AI, data analysis, and digital marketing trends for 2027.

2 sources. https://clstr.news/cluster/cnmd-2026-to-host-digital-marketing-strategy-sessions-in-mexico-city

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Cite as: Digital marketing industry events in Mexico. CLSTR, https://clstr.news/situations/digital-marketing-industry-events-in-mexico