# Dove launch of Original Beauty Bar fragrance

> Developing situation record from CLSTR: https://clstr.news/situations/dove-launch-of-original-beauty-bar-fragrance
> Updated: 2026-10-28T04:30:12.000Z. Sources: 4. Developments: 2.

Dove announced the development of Dove Original Fragrance, a new perfume designed to replicate the scent of its iconic Original Beauty Bar. Developed in collaboration with perfumer Ann Gottlieb, the scent aims to preserve a “clean, creamy essence” by incorporating floral and creamy elements to soften the original notes.

The product was released as a limited-edition fine fragrance featuring a glass bottle inspired by the shape of the beauty bar. In a historical reference, the fragrance was priced at $19.57 to commemorate the year 1957, when the Original Beauty Bar was first introduced. Following high consumer demand, the limited batch sold out in less than 10 minutes.

## Timeline

### 2026-10-28: Dove launches limited-edition perfume inspired by Original Beauty Bar

Dove released a limited-edition perfume inspired by the scent of its Original Beauty Bar, which sold out in under 10 minutes.

2 sources. https://clstr.news/cluster/dove-launches-limited-edition-perfume-inspired-by-original-beauty-bar

### 2026-10-23: Dove introduces fragrance inspired by Original Beauty Bar

Dove is launching a new perfume, Dove Original Fragrance, which replicates the scent of its iconic Original Beauty Bar soap.

2 sources. https://clstr.news/cluster/dove-introduces-fragrance-inspired-by-original-beauty-bar

---
Cite as: Dove launch of Original Beauty Bar fragrance. CLSTR, https://clstr.news/situations/dove-launch-of-original-beauty-bar-fragrance
