# Fujiya 116th anniversary celebrations

> Live situation record from CLSTR: https://clstr.news/situations/fujiya-116th-anniversary-celebrations
> Updated: 2026-10-27T03:30:00.000Z. Sources: 4. Developments: 2.

Fujiya is hosting a series of promotional events and sales across its nationwide locations in Japan to commemorate the 116th anniversary of its founding in Yokohama.

The celebrations begin on November 1, 2026, with a first phase featuring giveaways for customers who spend 3,000 yen or more, including 2027 Peko-chan themed schedule planners and acrylic charm pens. A limited-edition assortment of 16 baked goods in a custom cotton bag will also be available.

Subsequent phases include half-price sales on specific items. From November 14 to 16, soufflé cheesecake and marron mont blanc will be discounted to 268 yen. A second discount period from November 27 to 29 will feature chocolate and white chocolate fresh cakes at the same price. Additionally, donut specialty shops will hold a three-day half-price sale on plain milky donuts starting November 1. Special anniversary sets containing sweets and exclusive items, such as Arita ware bowls, are also available for pre-order.

## Timeline

### 2026-10-27: Fujiya to hold 116th anniversary sale with half-price cakes

Fujiya is celebrating its 116th anniversary with a nationwide sale in Japan, featuring half-price cakes and limited-edition Peko-chan merchandise starting November 1, 2026.

2 sources. https://clstr.news/cluster/fujiya-to-hold-116th-anniversary-sale-with-half-price-cakes

### 2026-10-24: Fujiya celebrates 116th anniversary with sales and giveaways

Fujiya is marking its 116th anniversary with a series of promotions, including half-price cakes and donuts, and limited-edition Peko-chan stationery giveaways.

2 sources. https://clstr.news/cluster/fujiya-celebrates-116th-anniversary-with-sales-and-giveaways

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Cite as: Fujiya 116th anniversary celebrations. CLSTR, https://clstr.news/situations/fujiya-116th-anniversary-celebrations