# Gambling participation trends in Italy

> Live situation record from CLSTR: https://clstr.news/situations/gambling-participation-trends-in-italy
> Updated: 2026-09-08T08:27:58.000Z. Sources: 9. Developments: 2.

Reports regarding gambling in Italy indicate high levels of participation across various demographics. Data from Istat shows that approximately 31.9% of the Italian population, or 16.6 million people aged 14 and older, participated in cash-prize games in 2024. Scratch cards were identified as the most popular activity at 25.1%, followed by traditional lotteries and Superenalotto. A gender gap was noted, with 37.8% of men participating compared to 26% of women.

In the digital sector, data from the Agenzia delle Dogane e dei Monopoli (ADM) highlights significant engagement among younger populations. In 2024, over 5.27 million new online gaming accounts were opened. The 18-24 age group led in new account openings with approximately 1.61 million, followed by the 25-34 age group with 1.35 million. The largest segment of existing active accounts is comprised of users aged 25-34.

## Timeline

### 2026-09-08: Italy online gambling market shows strong youth engagement

Italian online gambling data from ADM shows a significant market driven by users aged 18-44, with 5.27 million new accounts opened in 2024.

7 sources. https://clstr.news/cluster/italy-online-gambling-market-shows-strong-youth-engagement

### 2026-09-01: Italy gambling participation reaches 31.9% of population

An Istat report reveals that 31.9% of Italians, or 16.6 million people, participated in cash-prize gambling in 2024, led primarily by scratch cards.

2 sources. https://clstr.news/cluster/italy-gambling-participation-reaches-319-of-population

---
Cite as: Gambling participation trends in Italy. CLSTR, https://clstr.news/situations/gambling-participation-trends-in-italy