# Globacom 23rd anniversary and service expansion

> Live situation record from CLSTR: https://clstr.news/situations/globacom-23rd-anniversary-and-service-expansion
> Updated: 2026-08-21T05:38:02.000Z. Sources: 5. Developments: 2.

Globacom is marking its 23rd anniversary of telecommunications operations in Nigeria. Founded in August 2003 by Dr. Mike Adenuga Jr., the company has historically influenced the Nigerian mobile market through initiatives such as the introduction of per-second billing.

To commemorate this milestone, the company launched a new brand campaign titled ‘Never Settle For Less’ at its headquarters in Lagos. This campaign is accompanied by the introduction of updated products and services, including the ‘New Glo Café’ self-service application, Magic Bundles, and a Welcome Bonus. Additionally, the company enhanced its ‘Talkmasta Reloaded’ service, increasing the data component of its ‘6 for 6’ offer from 50MB to 100MB of free data per six minutes of talk.

## Timeline

### 2026-08-21: Globacom launches ‘Never Settle For Less’ campaign and new products

Globacom has launched its ‘Never Settle For Less’ campaign in Lagos, marking its 23rd anniversary and introducing new digital products and enhanced data services for Nigerian customers.

3 sources. https://clstr.news/cluster/globacom-launches-never-settle-for-less-campaign-and-new-products

### 2026-08-14: Globacom celebrates 23 years of telecommunications in Nigeria

Globacom marks 23 years of operation in Nigeria, highlighting its role in transforming the nation's telecommunications sector through indigenous innovation and per-second billing.

3 sources. https://clstr.news/cluster/globacom-celebrates-23-years-of-telecommunications-in-nigeria

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Cite as: Globacom 23rd anniversary and service expansion. CLSTR, https://clstr.news/situations/globacom-23rd-anniversary-and-service-expansion