# Global fitness industry expansion and diversification > Live situation record from CLSTR: https://clstr.news/situations/global-fitness-industry-expansion-and-diversification > Updated: 2026-09-08T11:04:07.000Z. Sources: 2. Developments: 2. The fitness and wellness industry is seeing growth through both product diversification and the expansion of specialized service models. In Brazil, brands like Actvitta and Track&Field are focusing on market reach through new product lines and digital ecosystems. Actvitta has introduced a ‘Life & Run’ collection targeting ‘pro-aging’ and ‘slow fitness’ trends, while Track&Field has expanded its footwear offerings and transformed its TFSports app into a marketplace for sports accessories. Track&Field reported a 15.5% increase in net revenue for the second quarter. Simultaneously, there is a trend toward specialized personal training and boutique studio models in international markets. In the United Kingdom, new facilities such as Pump Fitness Studios are launching to provide small-group personal training. In Southeast Asia, MOVE Private Fitness has expanded its presence into Singapore, utilizing a one-to-one appointment model that emphasizes nutrition, recovery, and lifestyle. ## Timeline ### 2026-09-08: Fitness brands expand specialized personal training services New fitness ventures are launching specialized training models, including Pump Fitness Studios in the UK and MOVE Private Fitness's expansion into Singapore. 2 sources. https://clstr.news/cluster/fitness-brands-expand-specialized-personal-training-services ### 2026-08-12: Fitness brands expand market reach through new products and digital ecosystems Fitness brands Actvitta and Track&Field are expanding their reach through new product lines, such as specialized footwear, and digital marketplaces to capture a larger share of the wellness market. 3 sources. https://clstr.news/cluster/fitness-brands-expand-market-reach-through-new-products-and-digital-ecosystems --- Cite as: Global fitness industry expansion and diversification. CLSTR, https://clstr.news/situations/global-fitness-industry-expansion-and-diversification