# Global handheld smart camera market trends

> Live situation record from CLSTR: https://clstr.news/situations/global-handheld-smart-camera-market-trends
> Updated: 2026-10-05T00:30:56.000Z. Sources: 4. Developments: 2.

In the second quarter of 2026, the global handheld smart camera market experienced significant growth, with shipments rising 57% year-over-year to approximately 5.89 million units. Total sales revenue for the category increased by 50% to nearly 15.7 billion yuan.

Chinese manufacturers DJI and Insta360 collectively control 93% of the market. DJI holds a 73% overall market share, bolstered by its dominance in the gimbal camera segment, where its ‘Pocket’ series maintains a 93% share. Insta360 holds a 20% overall market share, driven largely by its 73% dominance in the 360 camera segment.

While the action camera segment grew by 47%, the American company GoPro saw a decline, with action camera shipments falling by 49% and 360-degree camera shipments dropping by 61%. IDC predicts that annual shipments for the sector will reach nearly 41 million units by 2030.

## Timeline

### 2026-10-05: DJI and Insta360 dominate global handheld smart camera market

DJI and Insta360 captured 93% of the global handheld smart camera market in Q2 2026, as shipments rose 57% year-on-year.

2 sources. https://clstr.news/cluster/dji-and-insta360-dominate-global-handheld-smart-camera-market

### 2026-09-26: DJI and Insta360 dominate handheld smart camera market

DJI and Insta360 control 93% of the handheld smart camera market, which saw a 57% shipment increase in Q2 2026. DJI leads in gimbal cameras, while Insta360 dominates the 360 camera segment.

2 sources. https://clstr.news/cluster/dji-and-insta360-dominate-handheld-smart-camera-market

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Cite as: Global handheld smart camera market trends. CLSTR, https://clstr.news/situations/global-handheld-smart-camera-market-trends