# Global tourism digital transformation efforts

> Live situation record from CLSTR: https://clstr.news/situations/global-tourism-digital-transformation-efforts
> Updated: 2026-09-28T03:28:46.000Z. Sources: 5. Developments: 2.

Tourism sectors in South Africa and Nepal are increasingly looking toward digital innovation and artificial intelligence to drive economic growth and improve operational efficiency.

In South Africa, officials in Cape Town are collaborating with Meta to utilize digital platforms for destination marketing, aiming to convert social media engagement into direct bookings. Simultaneously, stakeholders in the Eastern Cape are advocating for the adoption of AI to increase the visibility of the province’s natural assets and remain competitive in the global market.

In Nepal, the focus on technology centers on enhancing safety and infrastructure. During the 47th World Tourism Day, officials highlighted the potential for AI and digital tools to assist in crisis management and disaster readiness. However, industry leaders noted that challenges such as poor connectivity and unreliable transportation continue to hinder the sector’s full economic potential.

## Timeline

### 2026-09-28: Nepal targets digital transformation to boost tourism and mountain climbing

Nepal aims to modernize its tourism sector through AI and digital technology to improve safety and marketing, even as infrastructure gaps and connectivity issues limit its economic potential.

2 sources. https://clstr.news/cluster/nepal-targets-digital-transformation-to-boost-tourism-and-mountain-climbing

### 2026-09-03: South African tourism sectors eye AI and digital tools for growth

South African tourism officials are pushing for increased use of AI and digital marketing to boost international visitor numbers and economic growth in Cape Town and the Eastern Cape.

3 sources. https://clstr.news/cluster/south-african-tourism-sectors-eye-ai-and-digital-tools-for-growth

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Cite as: Global tourism digital transformation efforts. CLSTR, https://clstr.news/situations/global-tourism-digital-transformation-efforts
