# Heidi Klum chip collaboration

> Live situation record from CLSTR: https://clstr.news/situations/heidi-klum-chip-collaboration
> Updated: 2026-07-30T14:13:34.000Z. Sources: 4. Developments: 2.

In July 2026, German model Heidi Klum partnered with Intersnack’s snack brand Funny Frisch to create a new line of potato chips. An initial announcement on 20 July described three limited‑time flavours – Brathähnchen (roast chicken) Style, Glazed Ham Style and Hot Honey Style – with QR‑code voting on the packaging to select a permanent flavour for early 2027. A second update on 30 July reported the launch of the roast‑chicken‑flavoured chip in REWE supermarkets, alongside the other promotional varieties, noting the chips’ thin, crunchy texture and the brand’s long‑standing production history in Germany.

The two reports together trace the partnership’s rollout from the flavour‑selection concept to the market debut of the flagship product.

## Timeline

### 2026-07-30: Heidi Klum's Roast Chicken Chips Launch at REWE in Germany

Heidi Klum's roast‑chicken flavored Funny Frisch chips hit REWE shelves in Germany, alongside Hot Honey and Glazes Ham styles, with a thin, crunchy taste.

2 sources. https://clstr.news/cluster/heidi-klums-roast-chicken-chips-launch-at-rewe-in-germany

### 2026-07-20: Heidi Klum partners with Intersnack for new potato chip range

Heidi Klum launches three new Intersnack chip flavours, while German experts warn that large sprouts on potatoes increase solanine risk.

2 sources. https://clstr.news/cluster/heidi-klum-partners-with-intersnack-for-new-potato-chip-range

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Cite as: Heidi Klum chip collaboration. CLSTR, https://clstr.news/situations/heidi-klum-chip-collaboration