# Hermès global retail expansion > Live situation record from CLSTR: https://clstr.news/situations/herms-global-retail-expansion > Updated: 2026-09-21T18:00:55.000Z. Sources: 4. Developments: 2. Hermès has expanded its global retail presence through the opening of significant new locations in the United States and the United Kingdom. In Brooklyn, the brand transitioned a three-year pop-up into a permanent boutique in Williamsburg. The two-level space, designed by RDAI, incorporates industrial elements like raw brick and metalwork to reflect the neighborhood’s history. According to Diane Mahady, president and CEO of Hermès Americas, the previous pop-up allowed the company to “build relationships with the local community and understand the neighborhood intimately.” In London, the brand inaugurated its sixth global maison on New Bond Street following an extensive architectural renovation. The project unified six historic buildings into a 2,000-square-meter space featuring restored 19th-century mosaics and a Victorian elevator. The location emphasizes the brand’s heritage by housing over 500 works of art, which artistic director Pierre-Alexis Dumas noted was intended to create an environment that “functions as an extension of the brand’s museum-like heritage.” ## Timeline ### 2026-09-21: Hermès opens major new London maison on New Bond Street Hermès has opened a major new maison at 166 New Bond Street in London, featuring 55 rooms and over 500 works of art following an extensive architectural renovation of six historic buildings. 2 sources. https://clstr.news/cluster/herms-opens-major-new-london-maison-on-new-bond-street ### 2026-09-17: Hermès opens permanent luxury boutique in Williamsburg, Brooklyn Hermès has opened its 44th U.S. store in Williamsburg, Brooklyn, transitioning from a three-year pop-up to a permanent two-level boutique designed to reflect the neighborhood's industrial character. 2 sources. https://clstr.news/cluster/herms-opens-permanent-luxury-boutique-in-williamsburg-brooklyn --- Cite as: Hermès global retail expansion. CLSTR, https://clstr.news/situations/herms-global-retail-expansion