# High-net-worth investor shift to alternative assets > Live situation record from CLSTR: https://clstr.news/situations/high-net-worth-investor-shift-to-alternative-assets > Updated: 2026-10-07T15:12:56.000Z. Sources: 6. Developments: 2. High-net-worth and affluent investors are increasingly diversifying their portfolios away from traditional stock and bond models toward alternative assets. Research from Goldman Sachs indicates that 80% of investors with over $10 million in assets have shifted toward alternatives, such as gold and real estate, as the traditional 60/40 portfolio faces scrutiny during market volatility. This trend extends into digital assets. A CoinShares survey across several major markets shows that cryptocurrency ownership among affluent investors ranges from 54% to 70%. In the United States, United Kingdom, and Germany, 91% of current holders intend to increase their digital asset holdings in 2026. While Bitcoin is the most widely held asset, many investors noted a lack of expertise, with 88% admitting they lack sufficient knowledge to invest with full confidence. ## Timeline ### 2026-10-07: Affluent investors increase cryptocurrency holdings across major markets Wealthy investors in seven major markets are increasing cryptocurrency exposure, with 70% ownership in the US, UK, and Germany, driven by long-term diversification rather than speculation. 4 sources. https://clstr.news/cluster/affluent-investors-prioritize-cryptocurrency-for-long-term-performance ### 2026-09-28: Goldman Sachs: Ultra-wealthy investors shifting to alternative assets High-net-worth investors are increasingly pivoting to alternative assets like gold and real estate, with 80% of those holding over $10 million in assets moving away from traditional stock and bond portfolios. 2 sources. https://clstr.news/cluster/goldman-sachs-ultra-wealthy-investors-shifting-to-alternative-assets --- Cite as: High-net-worth investor shift to alternative assets. CLSTR, https://clstr.news/situations/high-net-worth-investor-shift-to-alternative-assets