# Japanese consumer and wellbeing industry updates

> Live situation record from CLSTR: https://clstr.news/situations/japanese-consumer-and-wellbeing-industry-updates
> Updated: 2026-10-12T00:00:00.000Z. Sources: 5. Developments: 2.

The Japanese consumer sector is experiencing various updates across the beauty, wellness, and hygiene industries. In the beauty and hair care markets, brands such as KATE are launching new moisture-retaining lip products, while plus eau is introducing liposome-based hair care to combat frizz. Professional skincare and equipment are also being showcased through industry exhibitions like ‘Beauty World Osaka’.

Parallel developments in wellbeing and hygiene include the Japan Women’s Wellbeing Society hosting its 10th anniversary webinar to discuss wellbeing in the AI era. In the hygiene sector, Reckitt Benckiser Japan is refreshing the Muse medicated soap brand with new packaging and larger refill options. Additionally, new consumer technology is emerging, such as CORETEC’s smartphone-based digital putting trainer.

## Timeline

### 2026-10-12: Bandai Namco Experience to launch entertainment facility in Malaysia

Bandai Namco Experience will produce ‘VS CHALLENGE KL Midtown’, an experiential entertainment facility opening in Kuala Lumpur, Malaysia, on November 5, 2026.

3 sources. https://clstr.news/cluster/muse-brand-undergoes-major-renewal-by-reckitt-benckiser-japan

### 2026-10-11: Japanese beauty industry updates: new product launches and wellness events

Various Japanese beauty brands, including KATE and plus eau, are launching new products, while wellness leaders discuss women's health at recent industry events.

3 sources. https://clstr.news/cluster/japanese-beauty-industry-updates-new-product-launches-and-wellness-events

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Cite as: Japanese consumer and wellbeing industry updates. CLSTR, https://clstr.news/situations/japanese-consumer-and-wellbeing-industry-updates