# Japanese cosmetics product launches and events

> Live situation record from CLSTR: https://clstr.news/situations/japanese-cosmetics-product-launches-and-events
> Updated: 2026-09-15T15:00:00.000Z. Sources: 4. Developments: 2.

In September 2026, Japanese cosmetics brands announced several product launches and promotional events.

KANEBO announced its Holiday Makeup Collection for release on October 9, 2026, featuring limited edition powders, lip colors, and a discovery box. Additionally, the brand Deja Vu launched a waterproof Powder Brow Tint in early September.

To celebrate its 90th anniversary, KANEBO planned a “Beauty Experience” collaboration with Shimogamo and Kawai Shrines for late November 2026, involving skin lessons and special votive tablets. Concurrently, the skincare brand SMOOTHY LAND scheduled a pop-up event in Tokyo for late September to showcase products featuring frankincense from Oman.

## Timeline

### 2026-09-15: Kanebo and SMOOTHY LAND announce upcoming beauty-focused events in Japan

Kanebo Cosmetics celebrates its 90th anniversary with shrine collaboration events in Japan, while skincare brand SMOOTHY LAND hosts an Omani frankincense-themed pop-up in Tokyo.

2 sources. https://clstr.news/cluster/kanebo-and-smoothy-land-announce-upcoming-beauty-focused-events-in-japan

### 2026-09-11: KANEBO and Deja Vu announce new cosmetic product launches

KANEBO announces its 2026 Holiday Makeup Collection featuring limited edition powders and lip colors, while Deja Vu launches a long-lasting Powder Brow Tint in Japan.

3 sources. https://clstr.news/cluster/kanebo-and-deja-vu-announce-new-cosmetic-product-launches

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Cite as: Japanese cosmetics product launches and events. CLSTR, https://clstr.news/situations/japanese-cosmetics-product-launches-and-events