# Japanese food companies autumn product launches

> Live situation record from CLSTR: https://clstr.news/situations/japanese-food-companies-autumn-product-launches
> Updated: 2026-08-18T02:55:53.000Z. Sources: 5. Developments: 2.

Japanese food and confectionery companies have announced the launch of various autumn-themed seasonal products scheduled to become available starting September 1, 2026.

All Hearts Company is introducing a lineup under the ‘Neko Neko’ and ‘Heart Bread ANTIQUE’ brands, featuring sweet potato, chestnut, and pumpkin varieties. This includes the re-release of ‘Neko Neko Shokupan Sweet Potato’ and new items such as ‘Honey Satsuma Butter Ring’.

Other companies are also participating in the seasonal trend. Kimuraya Sohonten will release chestnut and mushroom-filled breads in the Kanto region, while BAKE Inc. is launching a seasonal cookie tin through its Shiroishi Patisserie brand, which includes sweet potato and chestnut flavors and will be available through January 2027.

## Timeline

### 2026-08-18: Japanese food companies launch autumn-themed seasonal products

Japanese companies Kimuraya Sohonten and BAKE Inc. are launching new autumn-themed food products, including chestnut bread and seasonal cookie tins, starting September 1, 2026.

4 sources. https://clstr.news/cluster/japanese-food-companies-launch-autumn-themed-seasonal-products

### 2026-08-17: All Hearts Company announces seasonal autumn sweet potato bakery products

All Hearts Company is launching a seasonal autumn bakery lineup featuring sweet potato products under its Neko Neko and Heart Bread ANTIQUE brands starting September 2026.

2 sources. https://clstr.news/cluster/all-hearts-company-announces-seasonal-autumn-sweet-potato-bakery-products

---
Cite as: Japanese food companies autumn product launches. CLSTR, https://clstr.news/situations/japanese-food-companies-autumn-product-launches