# Japanese local government demographic crisis responses

> Live situation record from CLSTR: https://clstr.news/situations/japanese-local-government-demographic-crisis-responses
> Updated: 2026-10-22T10:28:56.000Z. Sources: 6. Developments: 2.

Local municipalities in Japan are implementing diverse strategies to address severe population decline and the risk of becoming ‘vanishing’ communities.

In Okayama Prefecture, Maniwa City has launched a humorous, pop-music-style promotional campaign titled ‘Maniwa no Niwa ni wa’. The video aims to encourage migration among women in their 20s and 30s by framing a return to their hometown as a positive life ‘update’ rather than a regression.

In Gunma Prefecture, the village of Nanmoku is pursuing international cooperation to combat a crisis where approximately 70% of its 1,300 residents are aged 65 or older. The village has established a sister-city agreement with the Belén district in Iquitos, Peru. This initiative seeks to attract foreign residents, including Peruvian students, to ensure the continuity of essential services in a community experiencing significantly more deaths than births annually.

## Timeline

### 2026-10-22: Nanmoku, Japan, seeks young Peruvian residents to combat population decline

Nanmoku, a Japanese village facing extreme aging and population decline, has partnered with Belén, Peru, to attract young residents and preserve its community.

4 sources. https://clstr.news/cluster/nanmoku-japan-seeks-young-peruvian-residents-to-combat-population-decline

### 2026-10-04: Maniwa City launches humorous PR video to combat population decline

Maniwa City in Okayama Prefecture has launched a humorous, music-video-style PR campaign to combat population decline and encourage young women to return to the region.

2 sources. https://clstr.news/cluster/maniwa-city-launches-humorous-pr-video-to-combat-population-decline

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Cite as: Japanese local government demographic crisis responses. CLSTR, https://clstr.news/situations/japanese-local-government-demographic-crisis-responses
