# Japanese seasonal food and beverage product launches

> Live situation record from CLSTR: https://clstr.news/situations/japanese-seasonal-food-and-beverage-product-launches
> Updated: 2026-08-20T22:40:02.000Z. Sources: 4. Developments: 2.

Various Japanese food and beverage brands have announced the release of new seasonal and collaborative products.

In August 2026, Myokouen announced a collaboration with the Chunichi Dragons mascot, Black Doala, to launch ‘Black Doala’s Black Tea,’ a domestic Japanese black tea. Additionally, Kamakura Beniya unveiled an autumn-themed assortment set for release in September 2026, featuring seasonal packaging and products such as ‘Kurumikko’ walnut and caramel sweets.

Further seasonal offerings include Wishbon’s ‘Yokohama Brick Road Caramel Apple,’ a baked treat scheduled for release on August 21, 2026. In Akita Prefecture, the Naruse Processing Research Group introduced summer-themed smoothies made from local blueberries and strawberries to promote regional produce.

## Timeline

### 2026-08-20: Wishbon and Naruse Village launch new seasonal food products

Wishbon is launching seasonal caramel apple sweets in Yokohama, while Naruse Village in Akita is debuting new local blueberry and strawberry smoothies at regional events.

2 sources. https://clstr.news/cluster/wishbon-and-naruse-village-launch-new-seasonal-food-products

### 2026-08-20: Japanese confectionery and tea brands announce seasonal limited-edition products

Japanese brands Myokouen and Kamakura Beniya are releasing limited-edition seasonal products, including Chunichi Dragons-themed tea and autumn-inspired confectionery assortments.

3 sources. https://clstr.news/cluster/japanese-confectionery-and-tea-brands-announce-seasonal-limited-edition-products

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Cite as: Japanese seasonal food and beverage product launches. CLSTR, https://clstr.news/situations/japanese-seasonal-food-and-beverage-product-launches