# Just Eat Takeaway expands AI voice assistant in Europe > Live situation record from CLSTR: https://clstr.news/situations/just-eat-ai-voice-ordering-in-italy > Updated: 2026-08-11T00:00:00.000Z. Sources: 10. Developments: 3. In early August 2026, Just Eat Takeaway introduced an AI‑driven voice assistant for its iOS and Android apps in Italy, allowing users to place orders for meals, groceries, beauty and pharmacy items by speaking naturally. The launch aimed to reduce the “choice overload” consumers face, offering real‑time, personalized recommendations and supporting dozens of languages while complying with GDPR. Initial data showed Italian users typically spent about 7.8 minutes per order, viewed roughly 2.6 restaurants, and considered more than four dishes, with 86% undecided between cuisines. Trials in the United Kingdom indicated the voice interface cut ordering time by around 40% and increased the likelihood of selecting a suggested restaurant by 30%. A follow‑up announcement highlighted additional features such as a keyboard‑voice toggle for users with visual or mobility impairments and safety protocols to protect user data. By mid-August, Just Eat Takeaway expanded the rollout of the AI-powered assistant across several European markets, including the UK, Germany, Poland, Spain, Austria, Italy, Belgium, and Switzerland. The tool is available via the company’s website and mobile apps, allowing customers to use natural language to discover restaurants, grocery retailers, and local shops. The assistant can process complex requests involving budgets, dietary needs, or specific occasions, such as requesting ingredients for a recipe. Jörg Gerbig, chief corporate development officer, stated the tool aims to “reduce the friction of decision-making.” Common cuisine requests through the assistant include burgers, pizza, chicken, kebabs, and Indian food. ## Claims - Just Eat Takeaway.com launched an AI voice assistant in Italy. (corroborated by 3 sources) - The assistant is available on iOS and Android apps. (corroborated by 3 sources) - The assistant allows natural‑language voice interaction to discover restaurants, dishes, pharmacy and beauty products. (corroborated by 3 sources) - The tool aims to reduce choice overload and provide personalized real‑time recommendations. (corroborated by 3 sources) - The system uses generative AI models to interpret informal requests. (corroborated by 3 sources) - The assistant supports dozens of languages. (corroborated by 3 sources) - In the United Kingdom trial, voice commands let users find what they want about 40% faster than text chat. (corroborated by 3 sources) - Voice users are about 30% more likely to choose a recommended restaurant or dish than manual search users. (corroborated by 3 sources) ## Timeline ### 2026-08-11: Just Eat Takeaway.com rolls out AI voice assistant across Europe Just Eat Takeaway.com has rolled out an AI voice assistant across Europe, helping customers find food and groceries faster through conversational requests. 2 sources. https://clstr.news/cluster/just-eat-takeawaycom-rolls-out-ai-voice-assistant-across-europe ### 2026-08-06: Just Eat Takeaway.com launches AI voice assistant in Italy Just Eat Takeaway.com launched an AI voice assistant on its iOS and Android apps in Italy, enabling natural‑language restaurant and product searches, cutting search time by 40% and boosting choice likelihood by 4 sources. https://clstr.news/cluster/just-eat-takeawaycom-launches-ai-voice-assistant-in-italy ### 2026-08-03: Just Eat Takeaway launches AI voice assistant for food ordering in Italy Just Eat Takeaway rolled out an AI‑powered voice assistant on its iOS and Android apps in Italy, enabling spoken ordering of food, groceries and beauty items, cutting decision time and boosting selection rates. 4 sources. https://clstr.news/cluster/just-eat-takeaway-launches-ai-voice-assistant-for-food-ordering-in-italy --- Cite as: Just Eat Takeaway expands AI voice assistant in Europe. CLSTR, https://clstr.news/situations/just-eat-ai-voice-ordering-in-italy