# K-drama popularity and expansion in Brazil

> Live situation record from CLSTR: https://clstr.news/situations/k-drama-popularity-and-expansion-in-brazil
> Updated: 2026-08-12T11:16:37.000Z. Sources: 2. Developments: 2.

South Korean television content, specifically K-dramas, is seeing increased availability and popularity in Brazil. The streaming service KOCOWA+ has expanded its Portuguese-language catalog in the region by adding four new titles, including ‘Amor no Cardápio’ and ‘Uma Esposa de Matar’. 

This growth is supported by various streaming platforms such as Netflix, Star+, and Rakuten Viki, which host popular genres including action and thrillers like ‘Moving’, ‘Flower of Evil’, and ‘My Name’. The cultural impact of these shows is further noted by the magazine KoreaIN, which highlights the crossover between K-dramas and the K-pop industry through the use of original soundtracks.

## Timeline

### 2026-08-12: K-dramas gain popularity in Brazil

A selection of popular South Korean action K-dramas, including ‘Bad and Crazy’ and ‘My Name’, are highlighted for streaming audiences.

2 sources. https://clstr.news/cluster/k-dramas-gain-popularity-in-brazil

### 2026-08-04: KOCOWA+ Expands Brazilian Catalog with Four New Korean Dramas

KOCOWA+ adds four Korean dramas to its Brazilian catalog, while Brazil's KoreaIN magazine spotlights K‑dramas that feature music and fictional bands.

2 sources. https://clstr.news/cluster/kocowa-expands-brazilian-catalog-with-four-new-korean-dramas

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Cite as: K-drama popularity and expansion in Brazil. CLSTR, https://clstr.news/situations/k-drama-popularity-and-expansion-in-brazil