# Mapfre digital expansion and Latin American performance

> Live situation record from CLSTR: https://clstr.news/situations/mapfre-digital-expansion-and-latin-american-performance
> Updated: 2026-08-26T03:17:10.000Z. Sources: 6. Developments: 2.

Mapfre has implemented digital service expansions and reported significant financial performance in its Latin American operations.

In mid-August, the company updated its customer portal and mobile application to increase user autonomy. These updates allow policyholders to request and track various assistance services, such as household appliance repairs, roof repairs, and unclogging services, through a redesigned navigation flow. Patrícia Rossi, Director of Processes and Automation at Mapfre, noted that the modernization aims to use technology to simplify the customer journey.

By late August, Mapfre reported that its Latin American operations contributed 218 million euros to the Group’s net profit during the first half of 2026. Brazil was identified as the most profitable market in the region, yielding a net result exceeding 136 million euros. Additionally, the company’s assistance unit, MAWDY, held its first global provider meeting to strengthen collaboration and integrate new technologies across its network of over 70,000 providers.

## Timeline

### 2026-08-26: Mapfre reports 218 million euro profit contribution from Latin America

Mapfre's Latin American operations contributed 218 million euros to its H1 2026 profits, led by strong performance in Brazil, while its MAWDY unit held a global meeting for roadside assistance providers.

6 sources. https://clstr.news/cluster/mapfre-reports-218-million-euro-profit-contribution-from-latin-america

### 2026-08-12: Mapfre expands digital assistance services via mobile app and portal

Mapfre has updated its customer portal and mobile app in Brazil, allowing policyholders to request services like appliance and roof repairs with greater autonomy and digital integration.

3 sources. https://clstr.news/cluster/mapfre-expands-digital-assistance-services-via-mobile-app-and-portal

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Cite as: Mapfre digital expansion and Latin American performance. CLSTR, https://clstr.news/situations/mapfre-digital-expansion-and-latin-american-performance