# McDonald's Happy Meal character collaborations

> Live situation record from CLSTR: https://clstr.news/situations/mcdonalds-happy-meal-character-collaborations
> Updated: 2026-08-31T16:06:37.000Z. Sources: 22. Developments: 5.

McDonald's has announced several upcoming Happy Meal collaborations featuring character crossovers.

In the United States, a promotion starting August 18, 2026, features eight collectible toys mashing up Sanrio characters with monsters from the Godzilla film franchise. Titled ‘Hello Kitty & Friends x Godzilla’ and using the slogan ‘Cute meets Kaiju’, the collection includes designs such as Hello Kitty as Godzilla, Kuromi as MechaGodzilla, My Melody as Mothra, Keroppi as King Ghidorah, Pompompurin as Gigan, Badtz-Maru as Rodan, Chococat as Space Godzilla, and Cinnamoroll as Destoroyah. While the announcement has generated social media interest, concerns remain regarding potential supply issues and scalping by resellers, with consumers noting that previous high-profile collaborations, such as those with Pokemon, faced similar issues.

Additionally, a global campaign featuring a crossover between the anime series One Piece and SpongeBob SquarePants is scheduled to roll out. While the promotion was initially expected to begin in August 2026 in Australia and New Zealand, a scheduled launch for the United States and over 66 other countries is set for September 15, 2026. Developed in partnership with Toei Animation and Nickelodeon, the collection will feature 13 unique toys, including SpongeBob as Luffy, Patrick as Zoro, Sandy as Nami, Mr. Krabs as Jinbe, Plankton as Usopp, Mrs. Puff as Big Mom, and Mermaid Man as Monkey D. Garp. Due to previous concerns regarding crowd management and food waste, the collaboration will not be released in Japan.

## Timeline

### 2026-08-31: McDonald's announces One Piece and SpongeBob SquarePants crossover

McDonald's will launch a global Happy Meal crossover featuring One Piece and SpongeBob SquarePants characters on September 15, 2026, across more than 66 countries.

9 sources. https://clstr.news/cluster/mcdonalds-announces-one-piece-and-spongebob-squarepants-crossover-1

### 2026-08-20: McDonald’s announces One Piece and SpongeBob SquarePants crossover

McDonald’s is launching a crossover promotion in the US and Canada featuring One Piece and SpongeBob SquarePants through animated content and Happy Meal toys.

2 sources. https://clstr.news/cluster/mcdonalds-announces-one-piece-and-spongebob-squarepants-crossover

### 2026-08-17: McDonald's announces Hello Kitty and Godzilla Happy Meal crossover

McDonald's is launching a limited-time Happy Meal crossover featuring Hello Kitty and Friends characters paired with iconic Godzilla monsters, starting August 18, 2026.

3 sources. https://clstr.news/cluster/mcdonalds-announces-hello-kitty-and-godzilla-happy-meal-crossover

### 2026-08-15: McDonald's announces One Piece and SpongeBob SquarePants Happy Meal collaboration

McDonald's is launching a global Happy Meal collaboration featuring character mashups from One Piece and SpongeBob SquarePants, starting in August 2026 across over 60 countries.

3 sources. https://clstr.news/cluster/mcdonalds-announces-one-piece-and-spongebob-squarepants-happy-meal-collaboration

### 2026-08-12: McDonald's to release Hello Kitty and Godzilla Happy Meal toys

McDonald's will release a Happy Meal collection featuring eight Sanrio and Godzilla character mashup toys starting August 18 in the United States.

5 sources. https://clstr.news/cluster/mcdonalds-to-release-hello-kitty-and-godzilla-happy-meal-toys

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Cite as: McDonald's Happy Meal character collaborations. CLSTR, https://clstr.news/situations/mcdonalds-happy-meal-character-collaborations
