# NASCAR and Wheatley American Vodka partnership

> Live situation record from CLSTR: https://clstr.news/situations/nascar-and-wheatley-american-vodka-partnership
> Updated: 2026-08-26T16:51:00.000Z. Sources: 2. Developments: 2.

NASCAR has entered a multi-year partnership with Wheatley American Vodka, designating the brand as the series’ Official Vodka. As part of this agreement, Wheatley will serve as the entitlement partner for the preseason exhibition race, the Wheatley Vodka Clash.

The Wheatley Vodka Clash is scheduled to return to the Daytona International Speedway on February 13, 2027. This event marks the return of the NASCAR Cup Series exhibition to Daytona after a five-year absence from the venue. The race will be held under the lights and will serve as the kickoff for Speedweeks, preceding the Daytona 500.

## Timeline

### 2026-08-26: NASCAR Clash returns to Daytona International Speedway in 2027

The Wheatley Vodka Clash returns to Daytona International Speedway on February 13, 2027, kicking off NASCAR's Speedweeks and the 2027 Cup Series season.

2 sources. https://clstr.news/cluster/nascar-clash-returns-to-daytona-international-speedway-in-2027

### 2026-08-04: NASCAR signs Wheatley American Vodka as Official Vodka in multi-year deal

NASCAR partners with Wheatley American Vodka as its Official Vodka, granting category rights, title sponsorship of the Wheatley Vodka Clash at Daytona in 2027, and a veterans support program.

2 sources. https://clstr.news/cluster/nascar-signs-wheatley-american-vodka-as-official-vodka-in-multi-year-deal

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Cite as: NASCAR and Wheatley American Vodka partnership. CLSTR, https://clstr.news/situations/nascar-and-wheatley-american-vodka-partnership