# Netflix expands subscription price increases to the US > Live situation record from CLSTR: https://clstr.news/situations/netflix-subscription-price-increases-in-germany > Updated: 2026-09-08T10:27:10.000Z. Sources: 39. Developments: 4. Netflix is implementing subscription price increases across several major markets, including the United States, the United Kingdom, Germany, and Austria. The company stated these adjustments reflect improvements to its “entertainment range and service quality.” In the United Kingdom, the ad-supported Standard plan rose from £5.99 to £7.99, a jump of over 33%. The ad-free Standard plan increased from £12.99 to £13.99, and the Premium plan rose from £18.99 to £20.99. This represents the second price hike in the UK in less than two years. In Germany, as of September 3, new customers are subject to higher rates across all tiers. The ad-supported Standard plan rose from €4.99 to €6.99, the Standard plan increased from €13.99 to €15.99, and the Premium tier moved from €19.99 to €21.99. This Premium increase marks the first time a Netflix plan in Germany has exceeded 20 euros per month. Additionally, fees for adding extra members outside a primary household have risen: the extra member fee for the ad-supported plan increased from €3.99 to €4.99, while the ad-free option rose from €4.99 to €5.99. For subscribers using Telekom, the price hike for monthly cancelable options is scheduled to take effect on November 1. In Austria, all three subscription tiers are increasing by 2 euros per month. Fees for adding extra members outside a primary household are also increasing in this region. In the United States, where new rates were implemented in March 2026, the ad-supported tier is $8.99, the Standard tier is $19.99, and the Premium tier is $26.99. ## Claims - Netflix has increased subscription prices in Germany. (corroborated by 4 sources) - The Standard subscription with ads increased from 4.99 Euro to 6.99 Euro. (corroborated by 4 sources) - The Standard subscription without ads increased from 13.99 Euro to 15.99 Euro. (corroborated by 4 sources) - The Premium subscription increased from 19.99 Euro to 21.99 Euro. (corroborated by 4 sources) - Prices for extra member slots have also increased. (corroborated by 4 sources) - Customers booking Netflix through Telekom will see price increases for monthly options starting November 1. (corroborated by 4 sources) - Extra member fees for the Standard ad-supported plan increased from 3.99 Euro to 4.99 Euro. (corroborated by 4 sources) - Netflix price increases for monthly cancelable options via Telekom will not take effect until November 1. (corroborated by 4 sources) - New customers have been paying higher prices across all subscription tiers since September 3. (corroborated by 3 sources) ## Timeline ### 2026-09-08: Netflix increases subscription prices in Germany Netflix has raised subscription prices in Germany, with the Premium tier now exceeding 20 Euro per month. New customers face immediate increases, while existing users will be notified via email. 6 sources. https://clstr.news/cluster/netflix-increases-subscription-prices-in-germany-1 ### 2026-09-06: Netflix increases subscription prices in UK, Germany, and US Netflix is raising subscription prices for its various tiers in the UK, Germany, Austria, and the US, citing investments in service quality and entertainment content. 6 sources. https://clstr.news/cluster/netflix-increases-subscription-prices-in-the-us-and-germany ### 2026-09-03: Netflix raises subscription prices in Germany, UK, and Austria Netflix is raising subscription prices in Germany, Austria, and the UK, with the ad-supported tier seeing a 40% increase in Germany. The company cites content investment as the reason for the hikes. 29 sources. https://clstr.news/cluster/netflix-increases-subscription-prices-in-germany ### 2026-08-05: Netflix raises subscription prices in Morocco Netflix will increase its Moroccan subscription fees on Aug 20, with the Essentiel plan rising from 37 to 45 dirhams and Standard from 65 to 80 dirhams, following a new 20 % VAT on foreign digital services. 2 sources. https://clstr.news/cluster/netflix-raises-subscription-prices-in-morocco --- Cite as: Netflix expands subscription price increases to the US. CLSTR, https://clstr.news/situations/netflix-subscription-price-increases-in-germany