# Selena Gomez Latin single rollout

> Live situation record from CLSTR: https://clstr.news/situations/selena-gomez-latin-single-rollout
> Updated: 2026-08-17T14:11:43.000Z. Sources: 12. Developments: 4.

In early August 2026, pop star Selena Gomez announced a new cumbia‑infused single, “Te Olvido (La La),” recorded with Becky G and producer Benny Blanco. The release was positioned as a lead‑up to the upcoming album Hermoso. The music video, directed by STILLZ and produced by Estevan Oriol, was shot in Los Angeles and featured Chicano cultural imagery, including murals, low‑rider cars, and street parties, with cameos by actor Danny Trejo and skateboarder Paul Rodriguez.

During the production, Mexican influencer Rebeca Coss Guerrero prepared a homemade burrito for Gomez. Gomez shared a video of herself tasting the food, noting she enjoyed the flavor, which prompted social media discussion regarding the cross‑cultural exchange.

Following its release, the collaboration achieved commercial success, debuting at number 3 on Billboard’s Hot Tropical Songs chart, marking Gomez’s first appearance on that specific chart. In an interview on the Zane Lowe Show, Becky G described the collaboration as “incredible” and noted that she performed her own stunt scenes during the video shoot.

The single serves as a preview for the album Hermoso, scheduled for release on August 14, which is expected to include collaborations with artists such as Myke Towers and Mora.

## Timeline

### 2026-08-17: Benny Blanco, Selena Gomez, and Becky G release cumbia single ‘Te Olvido (La La)’

Benny Blanco, Selena Gomez, and Becky G have released ‘Te Olvido (La La)’, a cumbia-pop single from Blanco’s upcoming album ‘Hermoso’, accompanied by a culturally themed music video.

3 sources. https://clstr.news/cluster/benny-blanco-selena-gomez-and-becky-g-release-cumbia-single-te-olvido-la-la

### 2026-08-13: Selena Gomez reaches Billboard Hot Tropical Songs chart with new hit

Selena Gomez, Becky G, and Benny Blanco’s new collaboration ‘Te Olvido (La La)’ has debuted at number 3 on Billboard’s Hot Tropical Songs chart.

5 sources. https://clstr.news/cluster/selena-gomez-reaches-billboard-hot-tropical-songs-chart-with-new-hit

### 2026-08-08: Selena Gomez tastes Mexican burrito from Rebeca Coss after video shoot

Selena Gomez tried a Mexican burrito made by influencer Rebeca Coss after appearing in the 'Te Olvido (La La)' video with Becky G and Benny Blanco, sparking social‑media buzz.

2 sources. https://clstr.news/cluster/selena-gomez-tastes-mexican-burrito-from-rebeca-coss-after-video-shoot

### 2026-08-04: Selena Gomez, Becky G and Benny Blanco Release Cumbia‑Infused Single “Te Olvido (La La)”

Selena Gomez, Becky G and Benny Blanco release the cumbia‑flavored single “Te Olvido (La La)”, with a Chicano‑inspired video featuring Danny Trejo, ahead of Gomez’s album Hermoso.

2 sources. https://clstr.news/cluster/selena-gomez-becky-g-and-benny-blanco-release-cumbiainfused-single-te-olvido-la-la

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Cite as: Selena Gomez Latin single rollout. CLSTR, https://clstr.news/situations/selena-gomez-latin-single-rollout