# Seven-Eleven Japan curry product launches

> Live situation record from CLSTR: https://clstr.news/situations/seven-eleven-japan-curry-product-launches
> Updated: 2026-08-20T09:30:24.000Z. Sources: 3. Developments: 3.

Seven-Eleven Japan has expanded its curry offerings through various collaborations and specialty products. In early August 2026, the retailer launched the ‘Eric South supervised 2-type Spice Curry’ as part of a nationwide ‘Curry Fest’ promotion. This product, priced at ¥699, features honey-butter chicken and keema curries served with turmeric rice, allowing consumers to mix the two sauces for different flavor profiles.

Following this, the retailer introduced additional items, including a spicy katsu curry produced in commemoration of the film ‘Chiikawa: The Secret of Mermaid Island’. This specific product utilizes separate packaging for the rice and curry to maintain texture.

On August 20, 2026, the retailer released a new cold curry udon featuring a soy milk base and aromatic spices, intended as a refreshing summer option. To enhance the meal, the company recommends pairing the udon with the ‘Gold Butter Chicken Curry’, a product supervised by Shunsuke Inada, the head chef of Eric South. This combination allows consumers to mix the hot chicken curry with the cold udon to create a multi-layered flavor profile, while the remaining soup can be repurposed for soup curry or mixed with rice.

## Timeline

### 2026-08-20: Seven-Eleven releases new cold soy milk curry udon

Seven-Eleven's new cold soy milk curry udon is recommended to be paired with Eric South's supervised butter chicken curry for an enhanced summer dining experience.

3 sources. https://clstr.news/cluster/seven-eleven-releases-new-cold-soy-milk-curry-udon

### 2026-08-18: Seven-Eleven Japan launches new curry products

Seven-Eleven Japan has launched new curry offerings, including a spicy katsu curry tied to the ‘Chiikawa’ film and a two-spice curry supervised by the restaurant Eric South.

2 sources. https://clstr.news/cluster/seven-eleven-japan-launches-new-curry-products

### 2026-08-05: Seven‑Eleven Japan launches Eric South‑supervised dual‑spice curry

Seven‑Eleven Japan released the Eric South‑supervised dual‑spice curry (honey‑butter chicken and keema) for ¥699 nationwide as part of its Curry Fest, receiving praise for authentic Indian flavors.

4 sources. https://clstr.news/cluster/seveneleven-japan-launches-eric-southsupervised-dualspice-curry

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Cite as: Seven-Eleven Japan curry product launches. CLSTR, https://clstr.news/situations/seven-eleven-japan-curry-product-launches