# São Paulo Court maintains suspension of ‘Paulista Times’

> Live situation record from CLSTR: https://clstr.news/situations/so-paulo-urban-advertising-project-legal-dispute
> Updated: 2026-09-21T20:38:00.000Z. Sources: 24. Developments: 2.

The Court of Justice of São Paulo (TJSP) has rejected an appeal by the São Paulo City Hall, maintaining the suspension of the Boulevard São João project, popularly known as the ‘Paulista Times Square’. The initiative, proposed by FDB Digital Participações Ltda., sought to install massive LED panels—ranging from 300 to 1,000 square meters—and video mapping projections on building facades at the intersection of Avenida São João and Avenida Ipiranga.

The 7th Public Law Chamber of the TJSP justified the decision by citing the project’s massive scale and its potential impact on the urban landscape and the community. Judges raised specific concerns regarding visual pollution, environmental degradation, and the risk of “irreversible damage” to buildings of significant historical and landscape value in the city’s historic center.

In addition to the ongoing concerns regarding compatibility with the ‘Lei Cidade Limpa’ (Clean City Law), the court raised questions about the legitimacy of the decision-making process, specifically whether technical approvals were granted before public consultations had concluded. The current suspension prohibits any works or installations related to the project, subject to a daily fine.

## Timeline

### 2026-09-21: São Paulo Court maintains suspension of ‘Paulista Times Square’ project

The São Paulo Court of Justice maintained the suspension of the ‘Paulista Times Square’ project, citing concerns over visual pollution and potential damage to the historic center's urban landscape.

20 sources. https://clstr.news/cluster/so-paulo-court-maintains-suspension-of-times-square-project

### 2026-09-19: São Paulo court suspends power restrictions for Avenida Paulista artists

A São Paulo court suspended a municipal ban on street artists using external power sources for sound equipment on Avenida Paulista, citing risks to cultural expression and artist livelihoods.

5 sources. https://clstr.news/cluster/so-paulo-court-suspends-power-restrictions-for-avenida-paulista-artists

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Cite as: São Paulo Court maintains suspension of ‘Paulista Times’. CLSTR, https://clstr.news/situations/so-paulo-urban-advertising-project-legal-dispute
