# SOUEAST and JETOUR brand expansion and technology showcases > Live situation record from CLSTR: https://clstr.news/situations/soueast-and-jetour-brand-expansion-and-technology-showcases > Updated: 2026-10-26T14:00:00.000Z. Sources: 17. Developments: 4. Automotive brands SOUEAST and JETOUR have initiated a series of marketing and technological demonstrations centered on their ‘Travel+’ philosophy, which seeks to integrate automotive mobility with travel and lifestyle experiences. In Dubai, the brands established strategic partnerships with media outlets to promote urban exploration. SOUEAST launched the ‘Inspirational Weekend’ campaign with Time Out, using lifestyle creators to showcase the S08 DM SUV as an ‘Urban Travel Companion.’ Simultaneously, JETOUR collaborated with Condé Nast Traveller Middle East to host the ‘Somewhere Next’ networking event, bringing together approximately 200 industry executives and influencers to discuss the evolution of travel and connect automotive mobility with local cultures. Following these lifestyle initiatives, the brands transitioned to technical demonstrations through the 2026 Global Technology Experience Days, held under the theme “Future Travel Starts Now.” Spanning locations such as Wuhu, Moganshan, and Xiazhu Lake in China, these events showcase advanced features including SOUEAST’s C-DM Hybrid System and smart cockpit, alongside JETOUR’s artificial intelligence and intelligent driving capabilities. JETOUR specifically highlighted its XWD Fully Automatic Intelligent AWD and the GAIA All-Terrain Intelligent Architecture, designed for environments ranging from urban commutes to water crossings. During the October 2026 events, JETOUR further showcased SOLAIR technology for the JETOUR G700 off-road SUV and explored advancements in robotics and energy solutions, such as bidirectional charging (V2G) and solar energy ecosystems. The brand is also investigating autonomous driving through Robotaxi fleet projects in partnership with AiMOGA Robotics. As of September 2026, JETOUR reported 2.56 million cumulative global sales, ranking first in box-style SUV sales in 13 markets. The company continues to expand its T-Series and G-Series portfolios into Europe, Australia, and New Zealand. ## Claims - JETOUR held the 2026 Global Technology Experience Day from October 20 to 23, 2026. (corroborated by 3 sources) - JETOUR utilizes XWD Fully Automatic Intelligent 4WD and GAIA All-Terrain Intelligent Architecture. (corroborated by 2 sources) - The brand uses C-DM hybrid technology to balance performance and energy efficiency. (corroborated by 2 sources) - JETOUR’s cumulative global sales exceeded 2.56 million vehicles as of September 2026. (single source) - The brand has expanded into over 100 countries and regions. (single source) - JETOUR is developing Robotaxi projects in partnership with AiMOGA Robotics. (single source) - The JETOUR G700 features SOLAIR technology for off-road travel. (single source) - JETOUR is working on bidirectional charging (V2G) and integrated solar energy ecosystems. (single source) ## Timeline ### 2026-10-26: JETOUR showcases future mobility technologies at Global Technology Experience Day JETOUR showcased its ‘Travel+’ strategy and new mobility technologies, including AI, hybrid systems, and off-road architectures, during its 2026 Global Technology Experience Day in China. 7 sources. https://clstr.news/cluster/jetour-showcases-future-mobility-technologies-at-global-technology-experience-day ### 2026-10-19: JETOUR showcases Travel+ technology at 2026 Global Technology Experience Day At its 2026 Global Technology Experience Day, JETOUR showcased its “Travel+” vision, featuring XWD 4WD and GAIA architecture technologies alongside its global expansion and conservation efforts. 7 sources. https://clstr.news/cluster/jetour-showcases-travel-technology-at-2026-global-experience-day ### 2026-10-12: SOUEAST and JETOUR to host 2026 Global Technology Experience Days SOUEAST and JETOUR will launch their 2026 Global Technology Experience Days on October 20, showcasing hybrid systems, intelligent driving, and all-terrain technologies through real-world travel experiences. 3 sources. https://clstr.news/cluster/soueast-and-jetour-to-host-2026-global-technology-experience-days ### 2026-09-18: Automotive brands SOUEAST and JETOUR launch lifestyle partnerships in Dubai Automotive brands SOUEAST and JETOUR are partnering with lifestyle and travel media brands in Dubai to link vehicle mobility with urban exploration and global travel experiences. 4 sources. https://clstr.news/cluster/automotive-brands-soueast-and-jetour-launch-lifestyle-partnerships-in-dubai --- Cite as: SOUEAST and JETOUR brand expansion and technology showcases. CLSTR, https://clstr.news/situations/soueast-and-jetour-brand-expansion-and-technology-showcases