# Southeast Asian travel industry seasonal sales

> Live situation record from CLSTR: https://clstr.news/situations/southeast-asian-travel-industry-seasonal-sales
> Updated: 2026-09-07T01:59:20.000Z. Sources: 4. Developments: 2.

Various travel platforms, including Trip.com, Traveloka, and Singapore Airlines, have launched promotional sales for the 9.9 shopping period. These offers include discounts on flights, hotels, and attractions, with specific deals targeting destinations such as Japan, South Korea, China, and Taiwan.

Data from Traveloka regarding previous sale periods in 2026 suggests that Southeast Asian travelers tend to use these discounts to upgrade their experiences. According to Alex Jung, Head of Marketing at Traveloka, travelers often use savings to afford higher hotel star ratings, additional nights, or extra activities rather than just seeking lower prices.

## Timeline

### 2026-09-07: Traveloka data shows Southeast Asian travelers upgrade trips during sales

Traveloka data shows Southeast Asian travelers use sale periods to upgrade holidays with better accommodations and longer stays rather than just seeking lower costs.

2 sources. https://clstr.news/cluster/traveloka-data-shows-southeast-asian-travelers-upgrade-trips-during-sales

### 2026-09-06: Travel platforms launch 9.9 sales on flights and hotels

Travel companies including Trip.com, Traveloka, and Singapore Airlines are offering significant discounts on flights, hotels, and attractions during the 9.9 promotional period.

2 sources. https://clstr.news/cluster/travel-platforms-launch-99-sales-on-flights-and-hotels

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Cite as: Southeast Asian travel industry seasonal sales. CLSTR, https://clstr.news/situations/southeast-asian-travel-industry-seasonal-sales