# Spanish consumer behavior and spending trends

> Live situation record from CLSTR: https://clstr.news/situations/spanish-consumer-behavior-and-spending-trends
> Updated: 2026-09-04T08:20:04.000Z. Sources: 6. Developments: 2.

Recent reports indicate significant shifts in Spanish consumer behavior, particularly during the back-to-school season. Data from Klarna suggests that households are increasingly utilizing financial planning and flexible payment solutions to manage the costs of electronics, clothing, and educational supplies. This period is characterized by high levels of digital price comparison, with 89.4% of shoppers comparing prices across platforms, and a heavy reliance on loyalty programs and discount codes to optimize budgets.

Complementing these findings, research by Beruby for Amazon shows a rising trend in second-hand shopping. Approximately two-thirds of Spanish consumers report purchasing second-hand goods through various channels, with over 75% citing cost savings as their primary motivation. This shift is driven by the need to manage rising prices and the financial impact of summer vacation expenses, marking a change in a market previously influenced by historical economic stigmas.

## Timeline

### 2026-09-04: Second-hand shopping rises in Spain driven by savings

A survey by Beruby for Amazon shows two-thirds of Spanish consumers use second-hand markets to save money, especially during the back-to-school season.

3 sources. https://clstr.news/cluster/second-hand-shopping-rises-in-spain-driven-by-savings

### 2026-08-26: Klarna report reveals shifting consumer habits in Spain

Klarna’s 2026 Consumer Report for Spain reveals that shoppers are using flexible payments and intensive digital price comparisons to manage back-to-school expenses.

3 sources. https://clstr.news/cluster/klarna-report-reveals-shifting-consumer-habits-in-spain

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Cite as: Spanish consumer behavior and spending trends. CLSTR, https://clstr.news/situations/spanish-consumer-behavior-and-spending-trends