# Spanish retail back-to-school campaigns

> Live situation record from CLSTR: https://clstr.news/situations/spanish-retail-back-to-school-campaigns
> Updated: 2026-08-20T10:59:12.000Z. Sources: 4. Developments: 2.

Major Spanish retailers have launched their annual ‘Back to School’ campaigns for 2026.

Alcampo has introduced a range of school supplies and clothing, highlighting sustainability through items made from recycled plastic or certified wood. The retailer is also running a solidarity campaign to collect supplies for vulnerable families through local social entities.

El Corte Inglés is offering discounts of up to 50% on specific brands like Safta, Boomerang, and Eastpak. Their promotion includes a 10% bonus on various school-related purchases to be used for future shopping, alongside a sweepstakes for a trip.

## Timeline

### 2026-08-20: El Corte Inglés launches back-to-school campaign with discounts

El Corte Inglés has launched its back-to-school campaign, offering up to 50% off backpacks and a 10% bonus on various school-related purchases to assist families with the new academic year.

2 sources. https://clstr.news/cluster/el-corte-ingls-launches-back-to-school-campaign-with-discounts

### 2026-08-17: Alcampo launches annual Back to School campaign

Alcampo has launched its annual ‘Back to School’ campaign in Spain, featuring sustainable products and a solidarity drive to collect school supplies for vulnerable families.

3 sources. https://clstr.news/cluster/alcampo-launches-annual-back-to-school-campaign

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Cite as: Spanish retail back-to-school campaigns. CLSTR, https://clstr.news/situations/spanish-retail-back-to-school-campaigns