# Starbucks summer drink launches

> Live situation record from CLSTR: https://clstr.news/situations/starbucks-summer-drink-launches
> Updated: 2026-07-27T00:09:28.000Z. Sources: 4. Developments: 2.

On July 1, 2026 Starbucks in the United States reintroduced its S'mores Frappuccino as a limited‑time summer offering and added a new S'mores Cold Brew topped with marshmallow foam and chocolate drizzle. The launch highlighted nostalgic summer flavors and sparked home‑barista recreations of the drink.

Later that month, on July 27, Starbucks Korea rolled out a region‑specific Red Bean Matcha Coco Frappuccino, blending red bean paste, Jeju matcha, coconut and pearl toppings. The beverage debuted alongside a four‑week anniversary promotion featuring discounted merchandise and rewards‑member coupons, extending the chain’s summer menu in Asia.

Together, the two releases illustrate Starbucks’ strategy of launching seasonal, market‑tailored drinks worldwide during the summer period.

## Timeline

### 2026-07-27: Starbucks Korea launches Red Bean Matcha Coco Frappuccino for summer

Starbucks Korea debuted the Red Bean Matcha Coco Frappuccino on July 27, tying it to its 27th‑anniversary promotion with free tote bags, weekly keyring gifts, 20% merchandise discounts and member coupons.

2 sources. https://clstr.news/cluster/starbucks-korea-launches-red-bean-matcha-coco-frappuccino-for-summer

### 2026-07-01: Starbucks relaunches S'mores Frappuccino and adds S'mores Cold Brew for summer

Starbucks revives its S'mores Frappuccino and launches a new S'mores Cold Brew and Chai on July 1, prompting fans to share copycat recipes.

2 sources. https://clstr.news/cluster/starbucks-relaunches-smores-frappuccino-and-adds-smores-cold-brew-for-summer

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Cite as: Starbucks summer drink launches. CLSTR, https://clstr.news/situations/starbucks-summer-drink-launches