# Sunseeker International distribution restructuring

> Live situation record from CLSTR: https://clstr.news/situations/sunseeker-international-distribution-restructuring
> Updated: 2026-09-10T09:30:00.000Z. Sources: 3. Developments: 2.

Sunseeker International has established Sunseeker Europe to oversee distribution, service, and warranty support across European and international territories. This move follows notices of intention to appoint administrators for Sunseeker London and Sunseeker Poole (SSL), which acted as the manufacturer’s independent distributors. 

SSL previously managed a network of approximately 40 branches across 20 countries in Europe and North Africa, with annual sales of roughly £260m. Sunseeker International stated that production at its Dorset facilities remains uninterrupted, and existing customer orders and owner support will continue without disruption through the new entity, led by Chief Commercial Officer Andy Gawthorpe.

## Timeline

### 2026-09-10: Sunseeker Holiday Homes ceases trading after entering administration

Sunseeker Holiday Homes has ceased trading and entered administration, resulting in approximately 80 redundancies at its Hull-based manufacturing site.

2 sources. https://clstr.news/cluster/sunseeker-holiday-homes-ceases-trading-after-entering-administration

### 2026-09-03: Sunseeker International launches Sunseeker Europe after distributor administration

Sunseeker International has launched Sunseeker Europe to take over distribution and service following the administration proceedings of its former distributors, Sunseeker London and Sunseeker Poole.

2 sources. https://clstr.news/cluster/sunseeker-international-launches-sunseeker-europe-after-distributor-administration

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Cite as: Sunseeker International distribution restructuring. CLSTR, https://clstr.news/situations/sunseeker-international-distribution-restructuring
