# Tejo wine region tourism and promotion

> Live situation record from CLSTR: https://clstr.news/situations/tejo-wine-region-tourism-and-promotion
> Updated: 2026-08-18T18:30:04.000Z. Sources: 4. Developments: 2.

The Tejo wine region in Portugal is expanding its promotional efforts through both local tourism and international roadshows.

In the Médio Tejo region, enotourism initiatives have seen success, with the “Quintas do Médio Tejo: Visit, Taste and Lounge” cycle attracting 230 participants between May and July. Upcoming local programming for August and September includes harvest experiences at Casa Paciência and various events at Adega do Cartaxo.

On an international scale, the “Caravana do Tejo 2026” roadshow is targeting the Brazilian market. The project, led by specialist Marcelo Copello, is scheduled to visit seven Brazilian capitals, including Goiânia, São Paulo, and Rio de Janeiro, to showcase the region's variety of wines to journalists, industry buyers, and the public.

## Timeline

### 2026-08-18: Caravana do Tejo brings Portuguese wine experience to Goiânia

The Caravana do Tejo 2026 roadshow arrives in Goiânia on August 26, featuring wine tastings and master classes led by Marcelo Copello to promote Portuguese wines from the Tejo region.

4 sources. https://clstr.news/cluster/caravana-do-tejo-brings-portuguese-wine-experience-to-goinia

### 2026-07-31: Médio Tejo wine tourism draws 230 participants to enotourism events

Médio Tejo’s wine tourism season features eight programmes in Aug‑Sept, plus a six‑vineyard cycle that attracted 230 participants, highlighting regional wines and heritage.

6 sources. https://clstr.news/cluster/mdio-tejo-wine-tourism-draws-230-participants-to-enotourism-events

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Cite as: Tejo wine region tourism and promotion. CLSTR, https://clstr.news/situations/tejo-wine-region-tourism-and-promotion