# Timex collaborations on new watches

> Live situation record from CLSTR: https://clstr.news/situations/timex-collaborations-on-new-watches
> Updated: 2026-07-31T16:01:00.000Z. Sources: 5. Developments: 2.

In late July 2026 Timex announced two separate limited‑edition watch releases with different partners. First, the fashion retailer END. teamed with Timex to launch the END. x Timex 1981, a steel‑case, blue‑dial timepiece priced at €195 and positioned as part of the “Summer of Sport” cultural project.

A week later Timex partnered with Seiko for a dive‑watch rollout. Seiko issued a Europe‑only Prospex 1965 Heritage Diver limited edition, while Timex introduced the Deepwater Meridian 200 Automatic GMT, a 42 mm automatic dive‑style watch with a GMT hand and 200 m water resistance, priced at $549. Together the snapshots show Timex expanding its product range through collaborations that span fashion‑oriented sport watches and technically focused dive watches.

## Timeline

### 2026-07-31: Seiko and Timex launch new dive watches in 2024

Seiko unveiled a Europe‑only green Prospex 1965 Heritage Diver with upgraded specs, while Timex launched the Deepwater Meridian 200 Automatic GMT, a mechanical dive watch with GMT function and a $549 price tag.

3 sources. https://clstr.news/cluster/seiko-and-timex-launch-new-dive-watches-in-2024

### 2026-07-24: END. and Timex unveil the 1981 blue‑dial watch for Summer of Sport

END. and Timex released the 1981 watch with a blue pearl dial, steel case, quartz movement and 50 m water resistance, priced at €195 as part of the Summer of Sport collection.

2 sources. https://clstr.news/cluster/end-and-timex-unveil-the-1981-bluedial-watch-for-summer-of-sport

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Cite as: Timex collaborations on new watches. CLSTR, https://clstr.news/situations/timex-collaborations-on-new-watches
