# U. S. Polo Assn. brand activities

> Live situation record from CLSTR: https://clstr.news/situations/u-s-polo-assn-brand-activities
> Updated: 2026-09-29T11:00:00.000Z. Sources: 7. Developments: 2.

The U. S. Polo Assn. concluded its sponsorship of the 2026 Pacific Coast Open, a tournament held from August 14 to August 30 at the Santa Barbara Polo & Racquet Club in California. This event marked the brand’s second time serving as title sponsor.

Following the tournament, the brand launched its 2026 Fall-Winter Global Collection, titled ‘Game On’. Photographed in the Millbrook countryside of New York, the collection seeks to combine New York lifestyle with equestrian heritage through knitwear, outerwear, and signature polo shirts.

## Timeline

### 2026-09-29: U. S. Polo Assn. launches 2026 Fall-Winter Global Collection

U. S. Polo Assn. has unveiled its 2026 Fall-Winter Global Collection, ‘Game On’, inspired by polo heritage and American campus style in the Hudson Valley.

6 sources. https://clstr.news/cluster/u-s-polo-assn-launches-2026-fall-winter-global-collection

### 2026-09-03: U. S. Polo Assn. sponsors 2026 Pacific Coast Open

The U. S. Polo Assn. concluded its sponsorship of the 2026 Pacific Coast Open, held at the Santa Barbara Polo & Racquet Club in California.

2 sources. https://clstr.news/cluster/u-s-polo-assn-sponsors-2026-pacific-coast-open

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Cite as: U. S. Polo Assn. brand activities. CLSTR, https://clstr.news/situations/u-s-polo-assn-brand-activities