# Vietnam auto price cuts intensify

> Live situation record from CLSTR: https://clstr.news/situations/vietnam-automotive-price-cuts
> Updated: 2026-08-07T07:15:46.000Z. Sources: 9. Developments: 4.

Late July 2026 saw Vietnamese dealers launch deep discounts across the SUV range. Mazda’s CX‑5 standard model fell to 666 million VND, the cheapest C‑segment entry, while its exclusive version was later cleared to 762 million VND ahead of a 2026 redesign. The 2025 CX‑3 1.5 AT was offered at 474 million VND, becoming the lowest‑priced B‑SUV, supported by 0 % financing for 9‑12 months and loans covering up to 80 % of the vehicle value.

Other manufacturers joined the price‑war: Geely Coolray facelifts now start at 499 million VND; Skoda Kushaq’s Ambition and Style trims were cut to 499 million VND and 549 million VND; Kia Seltos 1.5 L AT lists at about 539 million VND after dealer incentives; Suzuki Fronx’s top trim dropped to roughly 430 million VND. These discounts broaden a new, affordable landscape across A‑, B‑ and C‑size SUVs and intensify competition with models such as the Toyota Yaris Cross, Honda HR‑V, Ford Territory and Kia Sportage.

The aggressive pricing also reflects a clearance of older VIN stock to make room for upcoming models, notably Mazda’s third‑generation CX‑5. Meanwhile, the electric VinFast VF7 has overtaken the CX‑5 as the leading C‑SUV, underscoring a market shift toward electrified vehicles.

## Timeline

### 2026-08-07: Mazda CX-5 price cuts in Vietnam push SUV into lower-price segment

Vietnamese dealers cut Mazda CX-5 prices, with the top‑end Exclusive now 762 million VND (‑107 million) and the base model 666 million VND (‑33 million), making it the cheapest B‑segment SUV and clearing stock

4 sources. https://clstr.news/cluster/mazda-cx-5-price-cuts-in-vietnam-push-suv-into-lower-price-segment

### 2026-08-05: Mazda slashes prices of CX-3 and CX-5 SUVs in Vietnam

Mazda Vietnam cuts CX‑3 price to 474 million VND and CX‑5 to 671 million VND, offering up to 75 million and 69 million VND discounts plus attractive financing.

4 sources. https://clstr.news/cluster/mazda-slashes-prices-of-cx-3-and-cx-5-suvs-in-vietnam

### 2026-07-30: Mazda CX-5 drops to 666 million VND as Vietnamese SUV prices tumble

Mazda CX‑5 now sells for 666 million VND as Vietnam’s SUV market sees deep discounts, with Geely, Skoda, Kia and Suzuki also slashing prices to under 500 million VND.

4 sources. https://clstr.news/cluster/mazda-cx-5-drops-to-666-million-vnd-as-vietnamese-suv-prices-tumble

### 2026-07-25: Toyota Veloz Cross price cuts up to 115 million dong in Vietnam

Vietnamese Toyota dealers cut Veloz Cross prices by up to 115 million dong, lowering prices to 545‑555 million dong and adding registration‑fee rebates and a one‑year insurance offer.

2 sources. https://clstr.news/cluster/toyota-veloz-cross-price-cuts-up-to-115-million-dong-in-vietnam

---
Cite as: Vietnam auto price cuts intensify. CLSTR, https://clstr.news/situations/vietnam-automotive-price-cuts