# Vietnam retail and shopping market trends

> Live situation record from CLSTR: https://clstr.news/situations/vietnam-retail-and-shopping-market-trends
> Updated: 2026-09-17T00:45:19.000Z. Sources: 8. Developments: 2.

Vietnam’s retail sector has shown significant growth and international recognition in 2026. In the second quarter, major cities experienced rising occupancy rates. Hanoi’s retail occupancy reached 87.9%, while core areas of Ho Chi Minh City achieved a 97% occupancy rate. This growth was accompanied by upward trends in rental prices, driven by demand from the food and beverage, entertainment, and fashion sectors.

Following these market trends, Ho Chi Minh City was ranked as the 16th best shopping destination globally by Travel And Tour World. The city outperformed several major international hubs and was noted as the second-highest ranked city in Southeast Asia, trailing only Singapore.

## Timeline

### 2026-09-17: Ho Chi Minh City ranked 16th globally for shopping destinations

Ho Chi Minh City ranked 16th globally in Travel And Tour World’s 2026 shopping destinations list, surpassing cities like Amsterdam and Bangkok.

5 sources. https://clstr.news/cluster/ho-chi-minh-city-ranked-16th-globally-for-shopping-destinations

### 2026-08-25: Vietnam retail occupancy rates rise in Hanoi and Ho Chi Minh City

Retail occupancy rates in Hanoi and Ho Chi Minh City rose in Q2 2026, driven by demand in the F&B and entertainment sectors and a shift toward experiential shopping.

4 sources. https://clstr.news/cluster/vietnam-retail-occupancy-rates-rise-in-hanoi-and-ho-chi-minh-city

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Cite as: Vietnam retail and shopping market trends. CLSTR, https://clstr.news/situations/vietnam-retail-and-shopping-market-trends