# Warner Bros. Discovery global content expansion

> Live situation record from CLSTR: https://clstr.news/situations/warner-bros-discovery-global-content-expansion
> Updated: 2026-08-31T20:16:40.000Z. Sources: 16. Developments: 2.

Warner Bros. Discovery is expanding its content distribution and service footprint across multiple global markets.

In the Asia-Pacific region, the company is growing its HBO Max streaming service through direct-to-consumer launches in New Zealand and Vietnam, and a strategic partnership in Japan. In Japan, the service is set to launch on October 1 as a hub within Hulu Japan and Amazon Prime Video. This expansion is supported by a major content rollout featuring titles such as ‘House of the Dragon’ and ‘The Last of Us’.

In Brazil, the company has partnered with broadcaster SBT to launch ‘Discovery Apresenta’, a weekly prime-time programming block. Starting September 4, this initiative will bring Discovery and Discovery Home & Health productions to free-to-air television audiences.

## Timeline

### 2026-08-31: Warner Bros. Discovery partners with SBT for new programming block

Warner Bros. Discovery is partnering with SBT to launch ‘Discovery Apresenta’, a weekly prime-time programming block on Brazilian free-to-air TV starting September 4.

3 sources. https://clstr.news/cluster/warner-bros-discovery-partners-with-sbt-for-new-programming-block

### 2026-08-31: HBO Max expands global distribution via new streaming partnerships

Warner Bros. Discovery is expanding HBO Max distribution through new partnerships with Prime Video and Hulu in Japan, launching in New Zealand and Vietnam, and bundling with Videoland in the Netherlands.

13 sources. https://clstr.news/cluster/hbo-max-expands-into-new-zealand-and-vietnam

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Cite as: Warner Bros. Discovery global content expansion. CLSTR, https://clstr.news/situations/warner-bros-discovery-global-content-expansion