# Winnie-the-Pooh 100th anniversary celebrations in Japan

> Live situation record from CLSTR: https://clstr.news/situations/winniethepooh-100th-anniversary-in-japan
> Updated: 2026-09-14T20:00:00.000Z. Sources: 22. Developments: 16.

Since early July 2026, Disney Japan has expanded its centennial campaign for A. A. Milne’s Winnie-the-Pooh. The company named singers-actors Sakura Shou, Abe Ryohei and Kawashima Noe as “Pooh Time” ambassadors, promoting gentle “do-nothing” moments ahead of the official October 14 launch. Retail collaborations continue to expand. Loft is set to launch the ‘Disney Winnie the Pooh Sweet & Honey Collection by LOFT’ on September 19, 2026. This collection will feature 37 types of merchandise, including stationery, pouches, blankets, and hand cream sets, organized into muted and vivid color themes. Limited-edition plush toys and mascots will also be available through Loft and Ito-Yokado until November 1, 2026. Other ongoing anniversary activities include the Disney Harvest Market pop-ups, Daiso’s THREEPPY series, and the ‘OH MY CAFE’ locations. On September 15, Kodansha will release a special mook titled ‘Winnie the Pooh Original 100th Anniversary Goods Collection’, featuring 1,053 items such as commemorative coins and pure gold koban. Digital engagement has increased following the release of a Disney Japan vlog-style social media video depicting a day in the life of Winnie the Pooh. Additionally, the ‘SHOWER OF HEART - Kagayaku Hikari no Present -’ collaboration with figure skater Yuzuru Hanyu is scheduled to begin October 2 at SHIBUYA TSUTAYA, touring six Japanese cities with over 100 types of limited-edition merchandise. As part of the Hanyu collaboration, a memory book titled ‘To Pooh: Yuzuru Hanyu and Winnie the Pooh Memory Book’ has been released. The set includes a Winnie the Pooh plushie dressed in replicas of Hanyu’s iconic skating costumes, such as ‘SEIMEI’ and ‘Ballade No. 1’, alongside a reproduction of a handwritten letter by Hanyu and a large B2 poster.

## Timeline

### 2026-09-14: Yuzuru Hanyu discusses bond with Winnie the Pooh in new interview

Figure skater Yuzuru Hanyu released an exclusive interview discussing his emotional bond with Winnie the Pooh, noting the character provided strength during periods of solo competition.

2 sources. https://clstr.news/cluster/yuzuru-hanyu-discusses-bond-with-winnie-the-pooh-in-new-interview

### 2026-09-13: Loft to launch Winnie the Pooh 100th anniversary collection in Japan

Loft will launch a 37-item Winnie the Pooh collection in Japan starting September 19, 2026, to celebrate the character's 100th anniversary.

2 sources. https://clstr.news/cluster/loft-to-launch-winnie-the-pooh-100th-anniversary-collection-in-japan

### 2026-09-09: Winnie the Pooh celebrates 100th anniversary with new goods and collaborations

Winnie the Pooh celebrates its 100th anniversary in Japan with a massive 1,053-item goods collection book from Kodansha and a collaborative exhibition featuring Yuzuru Hanyu.

3 sources. https://clstr.news/cluster/winnie-the-pooh-celebrates-100th-anniversary-with-new-goods-and-collaborations

### 2026-09-06: Namco to launch Winnie the Pooh 100th anniversary campaign

Namco is celebrating the 100th anniversary of Winnie the Pooh with a special merchandise campaign in Japan, featuring exclusive plushies and accessories from September to November 2026.

2 sources. https://clstr.news/cluster/namco-to-launch-winnie-the-pooh-100th-anniversary-campaign

### 2026-09-02: Yuzuru Hanyu Winnie the Pooh memory book announced

Kodansha is releasing a Yuzuru Hanyu and Winnie the Pooh memory book featuring a plush toy in miniature skating costumes, with special displays scheduled at eight Japanese bookstores.

2 sources. https://clstr.news/cluster/yuzuru-hanyu-winnie-the-pooh-memory-book-announced

### 2026-08-19: Winnie the Pooh celebrates 100th anniversary with themed events in Japan

Disney is celebrating the 100th anniversary of Winnie the Pooh in Japan with themed afternoon tea sets at Shibuya and Yokohama locations and a new collection of character merchandise.

3 sources. https://clstr.news/cluster/themed-pop-up-cafes-for-attack-on-titan-and-winnie-the-pooh-to-open-in-japan

### 2026-08-17: Sogo Yokohama to host Winnie the Pooh anniversary market

Sogo Yokohama will host a Winnie the Pooh ‘Ohisama Market’ from August 20–31, 2026, featuring 800 items and exclusive merchandise to celebrate the character's 100th anniversary.

3 sources. https://clstr.news/cluster/sogo-yokohama-to-host-winnie-the-pooh-anniversary-market

### 2026-08-17: Yuzuru Hanyu and Winnie the Pooh announce special collaboration

Figure skater Yuzuru Hanyu is collaborating with Winnie the Pooh for a 100th-anniversary project featuring exclusive merchandise and a memory book touring six Japanese cities.

6 sources. https://clstr.news/cluster/yuzuru-hanyu-and-winnie-the-pooh-announce-special-collaboration

### 2026-08-07: Disney rolls out Winnie the Pooh FLIP POP Fig. and Moana Maui plushes in Japan

Disney's Winnie the Pooh FLIP POP Fig. blind‑box launches in Japanese Loft stores in September, while Sega Prize releases four Moana Maui plush variants nationwide in July.

3 sources. https://clstr.news/cluster/disney-rolls-out-winnie-the-pooh-flip-pop-fig-and-moana-maui-plushes-in-japan

### 2026-07-30: Winnie the Pooh 100th Anniversary Merchandise Launch in Japan

Japan celebrates Winnie‑the‑Pooh’s 100th anniversary with Green Parks’ new apparel line (July 31) and Kodansha’s special‑edition book (July 30).

4 sources. https://clstr.news/cluster/winnie-the-pooh-100th-anniversary-merchandise-launch-in-japan

### 2026-07-26: Winnie the Pooh 100th Anniversary Collections Launch in Japan

Japan sees two new Disney‑licensed Winnie the Pooh collections debut in August 2026, marking the story’s 100th anniversary with bags, apparel and charms sold nationwide and at Disney THE MARKET 2026.

4 sources. https://clstr.news/cluster/winnie-the-pooh-100th-anniversary-collections-launch-in-japan

### 2026-07-23: Winnie‑the‑Pooh 100‑Year Anniversary Merchandise Rolls Out Across Japan

Japan marks Winnie‑the‑Pooh's 100th anniversary with Small Planet’s gold‑crowned accessories and Hibiya Kadan's honey‑colour flower fair, featuring limited Pooh‑themed bouquets and gifts from late July to early

2 sources. https://clstr.news/cluster/winniethepooh-100year-anniversary-merchandise-rolls-out-across-japan

### 2026-07-21: Tokyo Banana releases new Winnie‑the‑Pooh and Chiikawa cake‑bag sets in Japan

Tokyo Banana rolls out limited‑edition Winnie‑the‑Pooh and Chiikawa cake‑and‑bag sets in Japan, with special packaging, stickers and themed accessories, priced from ¥880 to ¥2 700.

4 sources. https://clstr.news/cluster/tokyo-banana-releases-new-winniethepooh-and-chiikawa-cakebag-sets-in-japan

### 2026-07-19: Winnie the Pooh 100th Anniversary Collections Debut in Japan

To mark the 100th anniversary of the original Winnie‑the‑Pooh, Japan will see limited‑edition collections from SKINNYDIP LONDON (iPhone accessories) and BRUNO (kitchenware), with sales starting in July 2026.

2 sources. https://clstr.news/cluster/winnie-the-pooh-100th-anniversary-collections-debut-in-japan

### 2026-07-17: Winnie the Pooh 100th anniversary commemorations in Japan

Japan marks Winnie the Pooh's 100th anniversary with Disney Harvest Market's themed cafe event in Shibuya and Yokohama offering special menus and merchandise, and Daiso's THREEPPY line releasing 56 Pooh‑desig­n

4 sources. https://clstr.news/cluster/winnie-the-pooh-100th-anniversary-commemorations-in-japan

### 2026-07-08: Disney Japan appoints Sakura Shou, Abe Ryohei, Kawashima Noe as Winnie‑the‑Pooh 100‑year ambassadors

Disney Japan launches “Pooh Time” for Winnie‑the‑Pooh’s 100th anniversary, appointing Sakura Shou, Abe Ryohei and Kawashima Noe as ambassadors to promote gentle, reflective moments.

3 sources. https://clstr.news/cluster/disney-japan-appoints-sakura-shou-abe-ryohei-kawashima-noe-as-winniethepooh-100year-ambassadors

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Cite as: Winnie-the-Pooh 100th anniversary celebrations in Japan. CLSTR, https://clstr.news/situations/winniethepooh-100th-anniversary-in-japan
