# Yellow September mental health campaign in Brazil and abroad

> Live situation record from CLSTR: https://clstr.news/situations/yellow-september-mental-health-campaign-in-brazil
> Updated: 2026-09-10T16:34:48.000Z. Sources: 100. Developments: 6.

Brazil continues its observance of ‘Setembro Amarelo’, a national movement for suicide prevention and mental health awareness. The 2026 theme, ‘Escutar é estar presente’ (Listening is being present), emphasizes active and empathetic listening to combat loneliness and social exhaustion. Campaign activities have expanded through legislative and local government actions. In Piauí, the ipê-amarelo tree has been established as a symbol of prevention, while Campo Grande has implemented municipal laws to strengthen psychosocial care networks. The Legislative Assembly of Amazonas has launched lecture cycles regarding the social factors of mental illness, and the Federal Senate’s Human Rights Commission held debates to increase the visibility of support networks such as the CVV. Recent intensifications include a public hearing by the Senate’s Commission on Human Rights to discuss public policies for preventing self-harm and suicide. These discussions highlighted World Health Organization data indicating over 720,000 suicides annually, with a specific focus on protecting children and adolescents and addressing the impact of work environments on mental health. Local efforts remain prominent. In Cuiabá, there has been increased investment in psychiatric beds and psychosocial care centers (CAPS). In João Pessoa, educational blitzes were conducted for public servants, and in Campina Grande, council members are advocating for increased municipal health spending. Religious-led projects in Paraíba continue conducting school visits to provide messages of hope. These efforts coincide with reports from Paraná, which noted a 19% increase in mental health service utilization during this period. Other ongoing activities include municipal programs in Hortolândia, Campinas, Feira de Santana, Jaguariúna, Maringá, Guarujá, Araguaína, Juazeiro do Norte, Itabuna, and Rio das Ostras. International activity persists in Portugal, where the Psychogerontology Unit of the Algarve hosts events for the elderly. Recent data underscores the scale of these challenges.

## Timeline

### 2026-09-10: Brazil intensifies Setembro Amarelo mental health awareness campaign

Brazil is observing ‘Setembro Amarelo’, a nationwide campaign for suicide prevention, through legislative debates, municipal health investments, and community awareness programs across various states.

21 sources. https://clstr.news/cluster/brazilian-school-projects-promote-hope-during-yellow-september

### 2026-09-04: Brazil mental health: Setembro Amarelo campaign addresses rising disorder rates

Setembro Amarelo highlights rising mental health challenges in Brazil, noting a 15% increase in disability benefits for mental disorders and emphasizing the need for genuine social support and empathy.

8 sources. https://clstr.news/cluster/brazil-mental-health-statistics-show-rise-in-disability-benefits

### 2026-09-02: Setembro Amarelo: Mental health awareness campaigns launch in Brazil and Portugal

Public health agencies in Brazil and Portugal are launching various awareness campaigns, workshops, and community events for ‘Setembro Amarelo’ to promote suicide prevention and mental health support.

40 sources. https://clstr.news/cluster/setembro-amarelo-highlights-mental-health-through-film-and-books

### 2026-08-31: Brazil launches mental health and childhood cancer awareness campaigns

Brazil is observing ‘Setembro Amarelo’ for mental health and ‘Setembro Dourado’ for childhood cancer awareness, emphasizing early diagnosis and community support systems.

35 sources. https://clstr.news/cluster/foz-do-iguau-to-host-trinational-suicide-prevention-campaign

### 2026-08-28: Yellow September campaign promotes mental health awareness in Brazil

The Yellow September campaign in Brazil promotes suicide prevention and mental health awareness, highlighting the need for dialogue and emotional support for all, including religious leaders.

3 sources. https://clstr.news/cluster/yellow-september-campaign-promotes-mental-health-awareness-in-brazil

### 2026-08-21: Brazil observes Setembro Amarelo for suicide prevention

Brazil observes 'Setembro Amarelo' to raise suicide prevention awareness, highlighting the need for continuous mental health support in society and corporate environments.

3 sources. https://clstr.news/cluster/brazil-observes-setembro-amarelo-for-suicide-prevention

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Cite as: Yellow September mental health campaign in Brazil and abroad. CLSTR, https://clstr.news/situations/yellow-september-mental-health-campaign-in-brazil
